[EMAIL PROTECTED]:
Everything - from the design of the product to how it is promoted,
marketed and advertised - is researched and coordinated to maximize
the desired result: selling it to the consumer.
Yeah.
To hell with investing time and money on designing and manufacturing
the superior automobile at a given price/performance point. Instead,
make the same crap but market it differently.
Like the Toyota Echo - where the ads don't describe the comfort,
carrying capacity, fuel economy, engine design, crash-worthiness,
materials composition, warranty or any of that other useless boring
stuff... it comes with an in-dash CD player and the people in the ad
dress like my friends do!
Marketing drives this capitalistic society we live in, and it, like
much of the rest of what's around us, is just illusion and bullshit.
Sink, swim, surf or ignore.
- Craig