i guess the good thing to come from all this is more exposure for Theo.... ----- Original Message ----- Da : [EMAIL PROTECTED] A : "Toby Frith" <[EMAIL PROTECTED]> Cc: "313" <[email protected]>, "Carlos de Brito" <[EMAIL PROTECTED]>, "Frank Glazer" <[EMAIL PROTECTED]>, "Cyclone Wehner" <[EMAIL PROTECTED]>, "M Ng" <[EMAIL PROTECTED]>, "Mann, Ravinder" <[EMAIL PROTECTED]>, "Todd Sines" <[EMAIL PROTECTED]> Oggetto : RE: (313) Theo Parrish in Adidas AdverT Data : Thu, 14 Feb 2008 11:31:06 -0600
> If he was advertising for some new Roland product would it > be any less uncomfortable for you? > > I know there's the argument that Roland makes products for > music and it's a logical extension but it's still shilling > for your dollars. Maybe Theo likes and wears Adidas. > > What's good about it is that there really isn't any > compromise on Theo's part. Adidas basically documents a > "day in the life of" with a barely noticeable fact that > he's wearing their shoes. Then they tag it at the end just > so you know who funded the whole document. Of course they > are using Theo for the cool points but sheeeeit, Run DMC > fxcking wrote a song about Adidas in the first place, so > the door has to swing both ways. > > MEK > > "Toby Frith" <[EMAIL PROTECTED]> wrote on > 02/14/2008 05:08:44 AM: > > > No doubt at all. > > > > For some unfathomable reason I still feel a very faint > > flicker of being uncomfortable with it though. > > Everything about it is done to make you feel that it's > > not an advert in any way whatsoever - and I guess this > > is just the way things are done nowadays. The artist is > happy - his integrity isn't compromised and we get to see > > a glimpse of his craft and how he does things, the > > advertiser gets nothing but 5 seconds at the end.....and > > yet! I love Adidas and I love Theo Parrish...It doesn't > make sense. > > > > > > > > > > > > > > > > > > > > > > > -----Original Message----- > > From: Todd Sines [mailto:[EMAIL PROTECTED] > > Sent: 14 February 2008 11:03 > > To: 313 > > Cc: Mann, Ravinder; M Ng; Frank Glazer; Cyclone Wehner; > > Carlos de Brito Subject: Re: (313) Theo Parrish in > Adidas AdverT > > > > > I bet the creators of the advert / film / viral branded > > content thing knew that this would cause a stir on 313 > amongst the "heads"... > > > and that it would generate buzz > > > > and that people would look at it > > > > and keep Theo.. and adidas, fresh in their minds. > > > > so, they've succeeded. No harm done, right? > > > > > > > > +odd > > -- > > On Feb 14, 2008, at 5:00 AM, Frank Glazer wrote: > > > > > seriously. i liken this kind of thing (see also red > > > bull music academy) to the financial backing > > > renaissance artists got from wealthy patrons. > > > > > > On Thu, Feb 14, 2008 at 4:56 AM, Mann, Ravinder > > > <[EMAIL PROTECTED]> wrote: > > >> There is more reference to Detroit music than there > > is to Adidas >> in the > > >> ad. You could even miss the shots of the trainers > > and not even >> realise > > >> its an advert till the closing image. It's all good. > > >> > > >> > > >> > > >> > > >> > > >> -----Original Message----- > > >> From: M Ng [mailto:[EMAIL PROTECTED] > > >> Sent: 14 February 2008 06:33 > > >> To: Cyclone Wehner > > >> Cc: Carlos de Brito; [email protected] > > >> Subject: Re: (313) Theo Parrish in Adidas AdverT > > >> > > >> > > >> I agree with Kent. Selling out is about compromising > > values. >> > > >> I will also add - An artist has to eat - and it's > > great that they >> have > > >> other means of income other than just make records. > > Better something >> cool like an adidas ad, than say > > flipping burgers or being stuck >> in an > > >> office. Face it, not much $ is being made on making > > records. >> > > >> I have NFI really about a grammy. if you get > > nominated, it'd be >> sweet > > >> to get a chance to win one. I'm sure there is a lot > > of >> politicking and > > >> bias etc going on, but if I were an artist and > > people appreciated my >> recordings and nominated me, I > > wouldn't be complaining. And I dont' >> think you'd be > > either. >> > > >> > > >> On Feb 13, 2008 9:15 PM, Cyclone Wehner > > >> <[EMAIL PROTECTED]> > > >> wrote: > > >>> This is a good thing. I still don't know about Benny > > and that Grammy >>> though??? C'mon! > > >>> > > >>> Cyclone Wehner > > >>> Urban/Dance Music Journalist > > >>> [EMAIL PROTECTED] > > >>> > > >>> > > >>> > > >>> On 14/02/2008, at 1:12 AM, Carlos de Brito wrote: > > >>> > > >>>> it is the 4th time this video pops up here ;) > > >>>> > > >>>> btw: i'm still wondering why, but adidas is not the > > only major >>>> company that discovered theo parrish for > > their marketing >>>> activities. in april he will be in > > germany (with omar-s and robert >>>> owens) for a "Coke > > DJ Culture Tour": http://brandbooking.org/? >>>> > > section=tour+%26+dates >>>> > > >>>> c* > > >>>> > > >>>> > > >>>> -------- Original-Nachricht -------- > > >>>> > > >>>>> Datum: Wed, 13 Feb 2008 12:20:08 -0000 > > >>>>> Von: "Odeluga, Ken" <[EMAIL PROTECTED]> > > >>>>> An: "Toby Frith" <[EMAIL PROTECTED]>, > > [email protected] >>>>> Betreff: RE: (313) Theo Parrish > > in Adidas AdverT >>>>> > > >>>> > > >>>> > > >>>>> We 313ers should all watch it I think. > > >>>>> > > >>>>> I did post it to the list over a week ago though. > > >>>>> > > >>>>> Keep up! ;-) > > >>>>> > > >>>>> -----Original Message----- > > >>>>> From: Toby Frith > > [mailto:[EMAIL PROTECTED] >>>>> Sent: 13 > > February 2008 12:13 >>>>> To: [email protected] > > >>>>> Subject: (313) Theo Parrish in Adidas AdverT > > >>>>> > > >>>>> > > >>>>> http://www.youtube.com/watch?v=6dydtXJ94CE > > >>>>> > > >>>>> > > >>>>> > > >>>>> For all the latest news and comment visit > > www.telegraph.co.uk. >> This > > >>>>> message, its contents and any attachments to it > > are private, >>>>> confidential and may be the subject > > of legal privilege. Any >>>>> unauthorised disclosure, > > use or dissemination of the whole or part >> of > > >>>>> this message (without our prior written consent) > > is prohibited. >>>>> If you > > >>>>> are not the intended recipient, please notify us > > immediately. >>>>> Incoming > > >>>>> and outgoing telephone calls to our offices may be > > monitored or >>>>> recorded > > >>>>> for training and quality control purposes and for > > confirming >>>>> orders and > > >>>>> information. Telegraph Media Group Limited is a > > limited liability >>>>> company registered in England > > and Wales (company number 451593). >> Our > > >>>>> registered office address is: 111 Buckingham > > Palace Road, London, >>>>> SW1W > > >>>>> 0DT. > > >>>> > > >>> > > >>> > > >> > > >> > > >> To view the terms under which this email is > > distributed, please >> go to > > http://disclaimer.leedsmet.ac.uk/email.htm >> > > > > > > > > > > > > -- > > > peace, > > > > > > frank > > > > > > dj mix archive: http://www.deejaycountzero.com > > > > > > > > >
