I received this message which may be worthwhile taking a second look before you 
draw your card.
 
 Shawn 

 A finance professional last week told me he had a great tip for MoneySmarts. 
He said the 0% interest rate promotions are a sham. Yep — a clever cover up, a 
daring deception, a trap for the millions of unsuspecting shoppers in this 
great big mall of a country.  
Unfortunately, he declined to be identified, but he was willing to explain all 
the details. So MoneySmarts went money myth busting to find out if his claims 
were for real.  
Hot glue gun stuck to the end of my nose! I was surprised how easy it is to 
make money in this country. Here is what I found.  
If you are like me, you go shopping at least once a week. Or at least go window 
shopping. You find that as you browse the shop windows, your eyes constantly 
stray to digital cameras (the hot craze right now), laptops (I especially like 
the razor-thin ones because I’m hardly 5 feet tall and lugging around more than 
two kilos of computer equipment is not my idea of a good day), plasma 
television and aircondition units because of this terrible summer heat.  
These are by no means cheap items. But hey! There’s a 0% interest installment 
promo and all my three credit cards are accepted!  
Now, here’s the deal. Swiping a credit card removes the pain of having to fork 
over a huge amount of money and it is very convenient. But we have been told 
hundreds of times not to use the credit card just to look good because the 
interest will kill us. Well this time, there’s no interest to pay. So why not 
jump at the chance, right? Sounds like a great deal.  
Wrong.  
The Canon 400D camera cost P48,500. Its interest free if you pay for 12 months. 
The monthly payment is P4,042. Cut down to monthly bite-sized pieces, it 
doesn’t look too painful. Then I asked the clerk, “What if I don’t want to pay 
by credit card? I want to pay in cash.”  
“Mam, its P44,950 if you want to pay in cash,” she says.  
Technically, there’s no violation of Administrative Order 10 issued by the 
Department of Trade and Industry, which put a stop to the practice of putting a 
card price and cash price in one price tag. But if you pester the clerk in a 
nice manner, he will tell you that he can give you a discount if you will pay 
in cash.  
So, is the 0% interest for real? MoneySmarts concludes the nice round “oh” is 
just a figure, often in red, to catch people’s attention. The interest has been 
included in the price already. If I pay P4,042 a month for that Canon 400D, I 
will be paying 12% interest on this installment promo and not 0%. If I pay in 
cash, I would save P3,550 – that’s almost 2 gigabytes of additional memory for 
the camera.  
If your aircondition unit at home is up for replacement, then go for the deal 
because the 12% interest is much less than the regular 42%. But don’t let the 
deciding factor be the attractive “0%” deal, because it ain’t what most people 
think it is. 
  



Louie Domingo
Director, e
(+63919) 6138210
(+63922) 5270767

       
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