Ronald G Minnich wrote:
I've just (re)learned the hard way: successful research is about 99%
PR, 1% real work. And, there are very, very successful and well-known
researchers in this world who manage to make it 100% PR.
If what you're promoting is genuinely different, then audience education
targeted at/through thought leaders is even more important than PR.
Waiting...
--
Wes Kussmaul
CIO
The Village Group
738 Main Street
Waltham, MA 02451
781-647-7178
My uncle likes to say that the world’s biggest troubles started when the serpent said, “Try this fruit, and by the way if a bunch of people collectively calling themselves Arthur Andersen signs something it’s the same as if a person named Arthur Andersen signed it.” I don’t get the serpent and fruit part. Must be some Swiss mythology thing. He can be a bit obscure.
P.K. Iggy
_How I Like Fixed The Internet_
(Tales from the Great Infodepression of 2009
and the prosperity that followed)