Yahoo co-founder sees the future in India and mobiles

Aug 12, 2006

BANGALORE: Computers made Yahoo an internet giant. Now the company wants to 
take the next step with mobile phones and India is at the centre of this big
move - both as a market and a talent base.

David Filo, the co-founder of Yahoo, told DNA in an interview, "In the last 10 
to 12 years, we got pretty good at building applications for browsers and
PCs and obviously in a market like this (India) and just in general across the 
world, people are moving to mobile, PDAs, and set top boxes."

Filo was in Bangalore, where Yahoo has a team of 700 researchers working to 
optimise search and find new ways of communicating on the internet and on mobile
devices.

"Mobile is definitely a very interesting area for us and we have to figure out 
how to take all the applications, services we have been providing over the
last many years and convert these into applications for mobile devices. Also 
come out with new applications that didn't really make sense in the PC world,"
said Filo, who started Yahoo with co-founder Jeff Yang in 1995, when he was a 
student at Stanford University.

India has a mobile subscriber base of 111 million, next only to China, and 
Yahoo is betting on both markets for growth in the new segment.

"Yahoo looks around the world and Asia is a key place for growth in the next 
10-15 years and India is obviously at the heart of that chart," Filo said.

The challenge before the company now is to make staff that built web 
applications and browsers for computers shift to the smaller screen of mobile 
phones.

"It (mobile) is changing the way some of these people are thinking and we 
continue to hire people all the time and lot of those who are coming into the
company are thinking mobile from day one. So that helps a lot," Filo said.

The 39-year-old has another big challenge ahead of him: to focus on the 
money-spinning 'search-engine market' in which rival Google is the leader, and 
to
attempt to take web search a step further, but giving it the 'human touch'. By 
which he means, search with social context, relevant to the individual and
his community.

http://www.dnaindia.com/report.asp?NewsID=1046971

Vikas Kapoor,
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