https://m.timesofindia.com/business/india-business/he-winked-at-the-world-when-it-failed-to-see-his-vision/articleshow/65264154.cms?utm_campaign=andapp&utm_medium=referral&utm_source=whatsapp.com

He winked at the world when it failed to see his vision
HYDERABAD: In school, he was made to sit on the last bench, not because he was 
tall. His teachers found him impossible, not because he didn’t pay attention in 
the class. During the PT hour, he was forced to sit out, not because he 
couldn’t run. His classmates shunned him, not because he couldn’t play. The 
‘establishment’ asked him to take arts, not because he wasn’t good at science 
and maths. The IIT said he cannot, not because he couldn’t. At home, he was not 
the ‘apple of eye’ because he was sightless. The world around him was cold and 
the walk lonely for

Srikanth Bolla

. As a child, the cruel taunts stuck him in his face like brutal punches.

But Srikanth is a fighter, almost like a boxer in the ring, the 27-year-old 
remained tenacious in his pursuit. When the Andhra Pradesh Education Board 
refused to grant him permission to choose maths, physics and chemistry in 
Intermediate, he filed a lawsuit, won and pursued MPC. When IIT discriminated 
him on the basis of his disability, he ‘winked’ at the country’s premier 
institute for its ‘blind policy’ and went to MIT (

Massachusetts Institute of Technology
). As a fitting reply for being ignored at the PT class, he played cricket for 
India and chess at the national level.



“When the educational system in India rejected me because of my disability, MIT 
welcomed me with open arms. I will always be grateful to the institution,” says 
Srikanth Bolla who spurned corporate offers in the US to be a catalyst in India.

The stigmatic childhood experiences then motivated Srikanth Bolla to set up 
Bollant Industries, a bio-degradables and sustainable packaging company. 
“Working for someone else is not in my DNA. Disabled is indicative of an 
attitude of the mind, not the body. Our brains are hardwired to produce our 
best efforts only when there is hardship. I faced so much of hardship in my 
life that it has become an addiction to me,” laughs the CEO of

Bollant Industries

as he browses the Internet on his Apple laptop with a built-in assistive 
technology that translates on-screen information into speech. A torrent of 
calls interrupt him. “The first hour is hectic. Our operations head is on a 
vacation. I am doing his job,” he informs as he takes a call on his iPhone. 
“Has the vehicle come? We should deliver around 17 tons. I want an update on 
Whatsapp immediately.”

Another call. “The first row of the load is ours, check the papers and confirm. 
Unloading should happen in the next 10 minutes and should be delivered to the 
party. How will you execute it? What is your plan of action?” he doesn’t mince 
words as he pulls up one of his staff members over the phone. Another call, 
doesn’t seem to be the last one though. “Check your WhatsApp, there is a 
compliant from a party. This is not the way it is done.” The tone is firm, the 
voice unwavering.

“So, yeah, the idea to set up Bollant Industries was mainly to fight three 
major challenges in India. First, to create employment opportunities for 
millions of differently-abled people. An estimated 100 million plus uneducated 
and unskilled people with varied disabilities desperately need employment. The 
second big challenge was Indian farmers hardly have structured means to turn 
agricultural waste into cash. Third, large quantities of toxic and plastic 
waste are endangering the environment,” he explains the idea behind Bollant 
Industries which started as a small cottage social enterprise with a small 
investment by Srikanth Bolla and his life time mentor Swarnalatha in 2012, 
since then Bollant had been growing at 20% a month. Currently, Bollant grosses 
Rs 10 crore a month in sales with seven factories and a strong retail chain of 
stores. Angel investors like Ravi Mantha and S P Reddy believed in Srikanth 
Bolla’s vision and invested in the company. Today that vision – Bollant 
Industries – is valued at around Rs 413 crore as of September 2017. The founder 
and CEO of Bollant Industries envisions the valuation of the company at around 
Rs 1,200 crore in the near-term, and hopes to achieve Rs 150 crore turnover in 
FY2019.

Seeing is believing. Other investors like Srini Raju of Peepul Capital, Satish 
Reddy of Dr Reddy’s Laboratories, Kiran of VFDCL, and Anil Chalamalasetty of 
Greenko followed. Then the big name in India’s corporate world --- Ratan Tata 
--- became part of that vision.

When Srikanth Bolla was born sightless, some ‘visionless’ villagers in 
Seetharampuram in

Machilipatnam

advised his parents to “get rid off him”. “I was not born blind, I was made to 
believe I was blind,” he recalls. The word without vision is blind --- a dark 
and a hopeless place to live. The sightless with a vision see a brave new 
world. That vision is now a hope to several differently-abled. “Bollant 
Industries also employs able-bodied people,” he laughs as he drives away in his 
Honda Civic car.



Prof. B. S. M. Kumar, MSc., MTech., PhD, 
Cell: +91 9840139849

Sent from my iPhone



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