Date:16/02/2008 URL: 
http://www.thehindu.com/2008/02/16/stories/2008021656382000.htm 
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National 

For air tickets on cell phones 

Sujay Mehdudia 

NEW DELHI: E-commerce player MakeMyTrip has launched a system that lets 
customers to search, book, pay for and receive domestic air tickets on mobile 
phones.


Sachin Bhatia, the company's chief, said his is the first travel company, 
working with mChek, to offer a true mobile commerce platform for travellers in
India. "It. strengthens the existing channels of access that we offer. Our 
mobile booking facility is now accessible to the user-base of 60 million Airtel
subscribers." A GPRS subscription is not needed for this. 

Customers send 'MakeMyTrip' as SMS to 543219. A menu appearing on screen allows 
them to search, book and pay for tickets through their handsets, completing
the entire transaction. 

An e-ticket and PNR number will be delivered to the handset. The system links 
users' credit cards to their mobile numbers through a one-time registration.
There will be an mChek PIN number. 
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