Date:03/08/2008 URL: 
http://www.thehindu.com/2008/08/03/stories/2008080350340100.htm 

Front Page 

Now, a job portal for senior citizens 

Vidya Venkat 

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A platform for 80 million candidates

Chance to volunteer for social cause

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CHENNAI: The old and the aspiring have reason to cheer. Dignity Foundation in 
partnership with ICICI Prudential Life Insurance has launched 
www.dignitysecondcareers.org
, the first job portal in India meant exclusively for senior citizens. 

The portal is a unique platform for the estimated 80 million senior citizens of 
India to find suitable opportunities. Speaking at the launch of the job
portal in the city on Saturday, founder-president of the Foundation Sheilu 
Sreenivasan said, "All retirees in any part of India can access this portal
for job opportunities." She said the Foundation had already written to the CEOs 
and HR managers of several companies asking them to register with the job
portal. 

For senior citizens, a second career is usually meant for being meaningfully 
occupied rather than just making money. So, the job portal provides old persons
with opportunities to volunteer for various social causes, Ms. Sheilu said. 

Managing Director and Chief Executive Officer of ICICI Prudential Life 
Insurance Shikha Sharma said, "There are some jobs where experience and patience
count. Who else can be a better candidate for these but senior citizens?" 

At the launch, former Chairman of Murugappa Group M.V.Subbiah urged senior 
citizens to be active. "If you don't use it, you lose it," he said. 
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