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How Google Careered to Top It all began when a decade ago two graduate students from Stanford University launched an internet-exploring system – which soon became an essential part of life for millions. Larry Page and Sergey Brin, the founders of Google cheered breakfast at a Burger King on getting their first cash of $100,000. There on the morning of September 7 1998 these two pathbreakers kicked off an exceptionally rapid journey for meteoric rise to success – naming the company "Google, Ink". The internet was expanding with an accelerated pace Then years ago. Yahoo, the leading search engine of the time, was jampacked with surfers, though the features it offered were limited. AltaVista was offering the facility of exploring the net, however, like other search engines of the time, it wasn't efficient enough to provide relevant results. But Page and Grin suddenly knocked the stuffing out of their counterparts because they offered the easiest and picture-perfect technique to find the information the folks were looking for. This success was the outcome of two brainchild ideas. Page Ranking system, named after its developer Larry Page and later modified by Sergey Grin, revolutionised the way of searching being practiced at that time. This first idea provided the basis for Google search. Page and Grin, the Thomas Edisons of the internet, well knew where the land was lying. Cyber space was exploding as new sites were frequently ushering, so it became imperative for them to make an automatic way to aggregate these eclectic sources. Finding out such a technique they ensconced Google on top of all the admirations. This was the second idea which jelled swimmingly well with searching. Luck was assisting Google. Craig Silverstein, the first college friend to join Page and Grin, said "That people were concentrating on other things was crucial". Considerably, their counterparts never knew that web search will become so important, which helped Google stole the limelight. These facets, however, aren't solely responsible for the success of Google. The nub lies in the folksy atmosphere which Google maintains for its employees. Headquartered at California, the Googleplex has been called an "extraordinary cultural aura" by John Battelle – the author of The Search. Mario Queiroz, one of the company's vice-presidents, says, "We have an environment where people feel free to have their hobbies". Provided with free food and best surrounding – the employees get a free day every week to enjoy whatever they wish to; if they feel like working in open then says Queiroz: "there's a bean bag down there in the atrium that one can take a laptop to"; they are at freedom to scribble around to banish boredom and are gently asked: "Don't be evil." Google isn't confined to search only. It has introduced online applications and offered features like email, instant messaging, word processing, spreadsheets, maps, the internet video – YouTube and a virtual avatar – Lively. Pretty curtly, over the past few years Google has hijacked the internet. Google, in its latest effort, by launching its own internet browser – Chrome has challenged the giant of computers – Microsoft. Chrome, as the initial reviews have flashed, is quicker and lightweight in comparison to all the browsers available. Its real rivalry, however, is with the present version of Internet Explorer; and, curiously, the early testers give Chrome an edge over it. Whatever be the initial results – the web world is going to witness a colossal browser war. Will indomitable Microsoft be able to drub Google as it did with Netscape Navigator? Or is Google through its defensive – Chrome heading to alter the rules of the web? Let's see. Join Access India convention: For updates on it visit: http://accessindia.org.in/harish/convention.htm September 21 &22!! To unsubscribe send a message to [EMAIL PROTECTED] with the subject unsubscribe. To change your subscription to digest mode or make any other changes, please visit the list home page at http://accessindia.org.in/mailman/listinfo/accessindia_accessindia.org.in
