a very good innitiative for sure, i just cant understand how and where exactly will this be implemented. meaning, if it's on radio, then what's the diff between the news on air which is read quite often anyway. if its gonna be online, then how r they going to cator to people who cant read and write?? i wish there was a bit more detail about their logistics. i truely hope that this is a well-meaning genuin venture, and not just a marketing gimic. because there claim of reaching out to the uneducated is a very serious acersion. i truely hope that it materialises in full concreteness.
On 10/10/13, Vishnu Ramchandani <[email protected]> wrote: > Source: > http://www.radioandmusic.com/content/editorial/news/neelesh-misras-gaon-connection-will-have-a-voice-soon > > Newspaper in an audio format? Probably an alien concept. Well very soon, the > city of Nawabs and Kebabs, Lucknow is to witness to this alien concept. > Lucknow-based publication Gaon Connection is planning to launch an audio > newspaper after they discovered that enhance them to reach the audiences who > are unable to read but are keen to get an update on various happenings > around them. > > Speaking to Radioandmusic.com, Gaon Connection, editor and co-founder said > Neelesh Misra, "We are planning to train our reporters and writer in Lucknow > to edit and put a layer of music to create the audio files of their stories > or features. It will be mostly four-five minutes audio file. The stories > that cannot be published due to space constrain in newspaper will also be > available." The paper commenced last year in December and operates across > Uttar Pradesh, Bihar and Madhya Pradesh. He stressed, "We plan to cater to > half of the people in the rural areas through this service." > > Gaon Connection has tied-up with content aggregator OnMobile to make the > services available through all the telecom operators of India at a price > that would not go beyond 20-30 Rupees. He said, "We have almost finalised > the deal with them." > > On asked about the integrated adverts with the audio newspaper, he said, "We > are open to that also. We are looking at any form of advertisements." > > Misra mentioned that it was his radio activities that somehow motivated him > to take up this audio newspaper concept way too seriously. He is a popular > 'story-teller', 'journalist' and 'poet'. He has also founded a content > creation company called Content Project which produces content across media > verticals. This popular voice on radio also mentioned radio during the > conversation, he said, "In the radio space, I would like to innovate with > content which will involve something more than my voice," expressed Misra. > > Regards, > Vishnu > > Information transmitted by this e-mail is proprietary to MphasiS, its > associated companies and/ or its customers and is intended > for use only by the individual or entity to which it is addressed, and may > contain information that is privileged, confidential or > exempt from disclosure under applicable law. If you are not the intended > recipient or it appears that this mail has been forwarded > to you without proper authority, you are notified that any use or > dissemination of this information in any manner is strictly > prohibited. In such cases, please notify us immediately at > [email protected] and delete this mail from your records. > > > Register at the dedicated AccessIndia list for discussing accessibility of > mobile phones / Tabs on: > http://mail.accessindia.org.in/mailman/listinfo/mobile.accessindia_accessindia.org.in > > > Search for old postings at: > http://www.mail-archive.com/[email protected]/ > > To unsubscribe send a message to > [email protected] > with the subject unsubscribe. > > To change your subscription to digest mode or make any other changes, please > visit the list home page at > http://accessindia.org.in/mailman/listinfo/accessindia_accessindia.org.in > > > Disclaimer: > 1. Contents of the mails, factual, or otherwise, reflect the thinking of the > person sending the mail and AI in no way relates itself to its veracity; > > 2. AI cannot be held liable for any commission/omission based on the mails > sent through this mailing list.. > Register at the dedicated AccessIndia list for discussing accessibility of mobile phones / Tabs on: http://mail.accessindia.org.in/mailman/listinfo/mobile.accessindia_accessindia.org.in Search for old postings at: http://www.mail-archive.com/[email protected]/ To unsubscribe send a message to [email protected] with the subject unsubscribe. To change your subscription to digest mode or make any other changes, please visit the list home page at http://accessindia.org.in/mailman/listinfo/accessindia_accessindia.org.in Disclaimer: 1. Contents of the mails, factual, or otherwise, reflect the thinking of the person sending the mail and AI in no way relates itself to its veracity; 2. AI cannot be held liable for any commission/omission based on the mails sent through this mailing list..
