http://www.infoworld.com/t/technology-business/microsoft-pc-and-tablet-makers-youre-not-our-future-195877

> Microsoft CEO Steve Ballmer cited Apple's advantage (without mentioning 
> Apple) of integrated software and hardware. "Things work better when hardware 
> and software are considered together," he said. "We control it all, we design 
> it all, and we manufacture it all ourselves."

> Most telling, Ballmer said nothing about tablets from Dell, HP, Lenovo, Acer, 
> or all the other PC makers who for years have relied on Microsoft and Intel 
> to do the heavy lifting while they focused on assembling PC components at 
> different price points and sometimes pitching in on original case design 
> work. Instead, he made a mild statement about valuing partners, but it was 
> clear Microsoft will not let others drive the hardware going forward.

Apple has become the only PC maker whose market share is growing --
largely because it ruthlessly controls its platform's destiny.
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