Hello Qu, You'd need to run an Ad Group report to get CTR for ad groups unless you calculated it manually by getting stats for each ad in each ad group and aggregate them, but that's not very straightforward. The start and end dates that you specify in your DefinedReportJob don't have to correspond to the start and end dates of the campaigns in which the ad groups belong--you can specify a start date earlier than the earliest campaign in your account, and an end date of today, and get stats even for ad groups that belong to campaigns that started later than the start date in your DefinedReportJob.
Quality score can be retrieve in v13 of the API as a property of the Keyword object: http://code.google.com/intl/en/apis/adwords/docs/developer/Keyword.html#qualityScore which you can retrieve with a CriterionService.getAllCriteria() call, or, more straightforward, by running a Keyword report. CTR for Ads can be calculated via the AdService.getAdStats() call, or via a Creative report. I think that with potentially thousands of ad groups, you're going to have the best results by using AdWords API reports. Cheers, -Jeff Posnick, AdWords API Team On Jan 12, 6:04 pm, quaylar <[email protected]> wrote: > Jeff, > > Thanks for your response, in the meantime my client showed me a > screenshot of > the webinterface showing the actual CPC. > It turned out that he in fact meant the value "total cost/nr. of > clicks", that was shown as "avg. CPC" > in the web-interface. > So i can calc. this value now by myself as you stated. > But i still have trouble with other values he seems to be able to get > via the webinterface, that i cant get > using the API, which are: > > - CTR for AdGroups > Only possibility i found here was using reports, which is a problem: > I do have 100s or 1000s of AdGroups within different campaigns and > since a report > requires me to set startDate and endDate, and the startDates can be > different for different campaigns, > i need to query 1 report for every campaign.(which is expensive in > API-Units) > > - a value called "Quality factor" for Keywords which i suspect is > AdWords' QualityScore. > Apparently the statistics-object for Keywords does not contain this > value.. > > - CTR for Ads > > Any help on how to get these values are greatly appreciated :) > > Best regards, > > --qu --~--~---------~--~----~------------~-------~--~----~ You received this message because you are subscribed to the Google Groups "AdWords API Forum" group. To post to this group, send email to [email protected] To unsubscribe from this group, send email to [email protected] For more options, visit this group at http://groups.google.com/group/adwords-api?hl=en -~----------~----~----~----~------~----~------~--~---
