Hi All,

As for negative keywords, the KEYWORDS_PERFORMANCE_REPORT includes a
field called IsNegative, which you can use to determine if a keyword
is negative or not.  You can filter out negative keywords or zero
impression keywords by using an appropriate predicate.

Best,
- Eric

On Jun 2, 3:31 pm, Alex Parij <[email protected]> wrote:
> Hey Reed ,
>
> From what I understand reading the docs  regarding the negatives
> We will have to call for 2 reports instead of one
> KEYWORDS_PERFORMANCE_REPORT
> ADGROUP_NEGATIVE_KEYWORDS_PERFORMANCE_REPORT  :(
>
> On the positive note they offer another report which did not exist
> before
> CAMPAIGN_NEGATIVE_KEYWORDS_PERFORMANCE_REPORT
>
> But of course it's better to get the official response
>
> On Jun 2, 3:08 pm, Reed <[email protected]> wrote:
>
>
>
> > Any updates on how we should expect to handle negative keywords in
> > V2010 when we use the zero-impressions option to try and mimic the
> > results of the V13 structure reports?  Structure Reports have turned
> > out to be a great feature, especially at the keyword level, for
> > getting all of the data for an account in a cheap, easy, manner.  I'd
> > hate to see them go away, but if they do I need to know how to handle
> > negatives.
>
> > BTW, is the only way in V2010 to get the list of report fields for the
> > reporting service SOAP calls to perform the getReportFields API call?
> > Is that information not in the docs anywhere?  Does this mean that the
> > data items are named the same (including case) in both the SOAP
> > request and the returned XML doc? How would we know when new fields
> > are added, without doing periodic calls and comparing the results?
>
> > thanks,
> > -reed

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