Hi.

Thanks for the answer.

I am referring to a metric, which we could call "organic CTR", which would 
be computed as "organic clicks / organic impressions". I assume that the 
existing CTR is computed as "paid clicks / paid impressions". In fact, the 
description is

*The number of clicks your ad receives (Clicks) divided by the number of 
times your ad is shown (Impressions).*

Note that there are 2 "clicks" metrics (metrics.clicks 
<https://developers.google.com/google-ads/api/fields/v12/paid_organic_search_term_view#metrics.clicks>
 
and metrics.organic_clicks 
<https://developers.google.com/google-ads/api/fields/v12/paid_organic_search_term_view#metrics.organic_clicks>)
 and 
2 "impressions" metrics (metrics.impressions 
<https://developers.google.com/google-ads/api/fields/v12/paid_organic_search_term_view#metrics.impressions>
 
and metrics.organic_impressions 
<https://developers.google.com/google-ads/api/fields/v12/paid_organic_search_term_view#metrics.organic_impressions>).
 
So, the only CTR metric, metrics.ctr 
<https://developers.google.com/google-ads/api/fields/v12/paid_organic_search_term_view#metrics.ctr>,
 
is computed as a function of one of the 2 pairs.

So, there is only 1 CTR metric, but there should be 2: one for Google Ads 
data and one for the organic data.

Let me know if it's still unclear.

Thanks.

On Wednesday, January 11, 2023 at 5:25:16 PM UTC+1 adsapi wrote:

> Hi Nelson,
>
>
> Thanks for reaching out to the Google Ads API team. I hope you are doing 
> well today.
>  
>
> With regards to your concern about this *"why doesn't the Google Ads API 
> support the "**organic CTR**" metric?" *Upon checking this 
> paid_organic_search_term_view 
> <https://developers.google.com/google-ads/api/fields/v12/paid_organic_search_term_view>
>  report 
> I see that the CTR metrics 
> <https://developers.google.com/google-ads/api/fields/v12/paid_organic_search_term_view#metrics.ctr>
>  are 
> available. With this, could you please confirm if this CTR metrics 
> <https://developers.google.com/google-ads/api/fields/v12/paid_organic_search_term_view#metrics.ctr>
>  are 
> you referring to not yet supported in this paid_organic_search_term_view 
> <https://developers.google.com/google-ads/api/fields/v12/paid_organic_search_term_view>
>  report?
>  
>
> Regards,
> [image: Google Logo] 
> Darwin 
> Google Ads API Team 
>   
>
>
> ref:_00D1U1174p._5004Q2hx9Qg:ref
>

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