Hi everyone,
I've encountered a discrepancy in impression counts when using the
`geo_target_postal_code` segment in the Google Ads API
(user_location_view). Here are the details:
1. *When querying for impressions with the segment:*
Select
metrics.impressions,
segments.geo_target_postal_code
FROM
user_location_view
The *impressions* sum is reported as *3036*.
2. *However, when I run a query without the segment:*
Select
metrics.impressions
FROM
user_location_view
The impressions sum is reported as 6734.
I have already checked for null or empty values in the
geo_target_postal_code segment, and there are none.
Can anyone help me understand why there is a drop in impressions when using
the `geo_target_postal_code` segment? Are there specific considerations or
behaviors related to this segment that could explain the difference?
[image: Screenshot 2023-12-29 163111.png]
Any insights or guidance would be greatly appreciated. Thanks!
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