I'd love to know more about this too.
*Ajmal Aksar*
Data Engineer
Express Analytics Pvt. Ltd.
<https://expressanalytics.com/>
*Mobile*: +971563113248
*Email*: [email protected]
On Sat, 29 Nov 2025, 03:04 Ravi Trivedi, <[email protected]> wrote:
> Hello Google Ads API Team,
>
> We are implementing Demand Gen campaigns via the Google Ads API (v20), and
> we need clarification on controlling channel selection at the ad group
> level.
>
> In the Google Ads UI, when creating an ad group for a Demand Gen campaign,
> there is a "Channels" section with two options:
>
> *"All Google channels" (default)*
> *"Let me choose" *- which allows selecting individual channels:
>
> - YouTube (in-stream, in-feed, Shorts)
> - Discover
> - Gmail
> - Google Display Network
>
> However, when using the Google Ads API v20, we cannot find any parameters
> or methods to control these channel selections at the ad group level.
>
> *What We've Tried*
> We have reviewed the following resources:
>
> AdGroup object documentation:
> https://developers.google.com/google-ads/api/reference/rpc/v20/AdGroup
> Campaign NetworkSettings:
> https://developers.google.com/google-ads/api/reference/rpc/v20/Campaign.NetworkSettings
> Demand Gen campaign guide:
> https://developers.google.com/google-ads/api/docs/campaigns/demand-gen
> We found that:
>
> Campaign-level NetworkSettings allows excluding Google Display Network via
> target_content_network
> Ad group-level channel selection parameters are not documented or
> available in the API
>
> *Questions*
> 1. Does the Google Ads API v20 support channel selection at the ad group
> level for Demand Gen campaigns?
>
>
> - If yes, which parameter/field should we use?
> - If no, is this a known limitation?
>
>
> 2. Is channel selection for Demand Gen campaigns managed exclusively at
> the campaign level in v20?
>
>
> - Can we only control Display Network inclusion/exclusion?
> - Are YouTube, Discover, and Gmail always included together?
>
> 3. Is there a planned API update to support granular channel control
> (e.g., YouTube-only, Discover-only) at the ad group level?
>
> 4. What is the recommended approach if we need channel-specific targeting?
>
>
> - Should we create separate campaigns for different channel strategies?
> - Should we use different campaign types (e.g., Video campaigns for
> YouTube-only)?
>
> *Environment Details*
> API Version: v20
> Client Library: google-ads-python (latest)
> Campaign Type: DEMAND_GEN
> Programming Language: Python 3.x
>
> *We would greatly appreciate:*
>
>
> 1. Confirmation on whether ad group-level channel control is supported
> in v20
> 2. Documentation or code examples if the feature exists
> 3. Workaround recommendations if it's not currently supported
> 4. Roadmap information if this feature is planned for future API
> versions
>
> Any guidance would be extremely helpful for our implementation.
>
> Thank you for your support!
>
> Attached is the screenshot of the UI section:
>
>
> --
> --
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> Also find us on our blog:
> https://googleadsdeveloper.blogspot.com/
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Also find us on our blog:
https://googleadsdeveloper.blogspot.com/
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You received this message because you are subscribed to the Google
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