Hi, This doesn't appear to be a question about the AdWords API, but rather the AdWords web interface. Please post your question to the general AdWords forum:
http://www.google.com/support/forum/p/AdWords?hl=en Best, - Eric Koleda, AdWords API Team On Dec 7, 12:17 pm, SW <[email protected]> wrote: > Hi, > > We are using v13 version of adwords report. I see some discrepancies > when looking at the report numbers. The problem is when you see the > SUMMARY RECORD on top of the report through adwords user interface, > the numbers are not rounded (so assuming right numbers). When you > look at the detail records, the numbers are ROUNDED UP. > > Here is single record example: > > Detail record exported as csv > > Date Campaign Id Campaign Impressions Clicks CTR Avg > CPC Impression > Share (IS) Lost IS (Rank) Lost IS (Budget) Avg Position > > report data for one day: > 12/3/2010 184592386 Networking 6 0 0.00% 0 > 86% 14% 0% 3.7 > > Here is the summary record for above > > Impressions Clicks CTR Avg CPC Impression Share (IS) Lost IS (Rank) > Lost IS (Budget) Avg Position > > 6 0 0.00% $0.00 85.71% 14.29% 0.00% 3.67 > > Here is same report for multiple days > > 11/24/2010 184592386 Networking 7 0 0.00% 0 > 88% 13% 0% 2.6 > 11/26/2010 184592386 Networking 1 0 0.00% 0 > 40% 60% 0% 1 > 11/27/2010 184592386 Networking 3 0 0.00% 0 > 100% 0% 0% 1.3 > 11/28/2010 184592386 Networking 1 0 0.00% 0 > 100% 0% 0% 2 > 11/29/2010 184592386 Networking 2 0 0.00% 0 > 50% 50% 0% 1.5 > 11/30/2010 184592386 Networking 25 0 0.00% 0 > 100% 0% 0% 2.1 > 12/1/2010 184592386 Networking 16 0 0.00% > 0 94% 6% 0% 2 > 12/2/2010 184592386 Networking 5 0 0.00% > 0 100% 0% 0% 1.6 > 12/3/2010 184592386 Networking 6 0 0.00% > 0 86% 14% 0% 3.7 > > here is the summary record for above: > Impressions Clicks CTR Avg CPC Impression Share (IS) Lost IS (Rank) > Lost IS (Budget) Avg Position > 66 0 0.00% $0.00 88.31% 11.69% 0.00% 2.15 > > if you add the impressionshare/lost impression share rank or budget > columns, the average of those columns doesn't match with what summary > record displays. > > Can someone please explain why there is difference in numbers when you > see detail record versus summary records? Also, what formula google > uses when displaying average numbers when it comes to percentage > columns? -- =~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~ Also find us on our blog and discussion group: http://adwordsapi.blogspot.com http://groups.google.com/group/adwords-api =~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~ You received this message because you are subscribed to the Google Groups "AdWords API Forum" group. To post to this group, send email to [email protected] To unsubscribe from this group, send email to [email protected] For more options, visit this group at http://groups.google.com/group/adwords-api?hl=en
