Hi Hem,
  The impressions, CTR and cost all match, so I'm wondering if your code is 
misinterpreting the response.  Can you post a raw response from the API?

You should be able to pull all these fields via a Campaign Performance 
Report: 
https://developers.google.com/adwords/api/docs/appendix/reports#campaign

- Kevin Winter
AdWords API Team

On Friday, March 22, 2013 7:19:20 AM UTC-4, [email protected] 
wrote:
>
> Hi,
>
> When we download a report via web dashboard we get the following fields...
>
>
>
>
>
>
>
>
>
>
>
>
> *Network                    Day        Campaign        
>                             Clicks    Impressions    CTR     Avg.CPC       
>    Avg.CPM     Cost             Conv. (1-per-click)    Sales conv. 
> (many-per-click)*
> Search Network    3/18/2013    EH|DLP|Digestive - Diarrhea|GST      283   
>         8740              3.24%         0.09                     2.95       
>       25.82                 0                                 0
>
>
>
> via *API *I am getting the following 
>
> *Campaign Network*--ALL Campaign
> * Day*--20130318 
> *Name*--EH|DLP|Digestive - Diarrhea|GST 
> *Click*--0 *
> Impressions*--8740 
> *CTR*--0.0323798627002288 
> *Average CPC*-- null
> *Average CPM*-- null
> *Cost*--25.82
>
>
> My queries are 
>
> 1) Why am I getting Network as '*All Campaign'*? It should be '*Search 
> Network*' 
> 2) Why am I not able to get the *clicks *data? (I am getting *0 *across 
> all records)
> 3) Why *Avg CPC* and *Avg CPM* is coming as 'null'? (across all records)
> 4) How can I get the values of *Conv. (1-per-click),Sales conv. 
> (many-per-click)* via API.
>
>
> Thanks,
> Hem
>
>
>  
>
>

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