Hi, I looked into it. Actually this is the intended behavior.
In the AdWords UI, the stats in the row for sitelink X show *all* clicks and *all* cost that happen whenever X was shown. That includes clicks that happened on the headline when X was shown, clicks that happened on other sitelinks that were shown when X was also shown, and clicks that happened on other ad extensions (e.g., a call extension) that were shown when X was also shown. It also includes all of the cost that was accrued by all of those clicks. For sitelink X, to see *just* clicks/cost/etc. for X, use "Segment > This Extensions vs. Other", and look at the "This extension" rows. To see a breakdown by type of click (e.g., headline vs. sitelink), use "Segment > Click type". As for placeholder feed item report in API, there is already ClickType which works the same way "Segment > Click type" works in the UI and there will be a new column not so long which works the same way "Segment > This Extensions vs. Other" works. Best, - Takeshi AdWords API Team On Wednesday, May 8, 2013 4:21:18 PM UTC+9, Takeshi Hagikura (AdWords API Team) wrote: > > Hi, > > Yes, I did get it. > As I replied it, we're looking into it. > > Thanks, > - Takeshi > > On Wednesday, May 8, 2013 3:47:45 PM UTC+9, nf7588 wrote: >> >> Hi, >> >> i sent you a reply with the customer ID did you get it? >> >> On Wednesday, May 1, 2013 7:13:00 AM UTC+3, Takeshi Hagikura (AdWords API >> Team) wrote: >>> >>> Hi, >>> >>> A. >>> Thanks for the input. >>> My first guess is there might be an issue in UI side. >>> Can you also tell me your clientCustomerId (10 digits number like >>> xxx-xxx-xxxx)? I'll look into this. >>> If you don't want share it in this forum, please send it to me from >>> "Reply to the author" at the top right corner. >>> >>> Best, >>> - Takeshi >>> >>> On Tuesday, April 30, 2013 4:19:02 PM UTC+9, nf7588 wrote: >>>> >>>> Hi, >>>> >>>> A. >>>> AdWords UI: on March 1st, 2013 for the specific client > Ad Extensions >>>> > View: Sitelinks Extentions > Upgraded ---> I get 5 Sitelinks with the >>>> following costs: 45.39, 44.64,0.25,0.75 and total: *45.39$ (?)* >>>> PLACEHOLDER_FEED_ITEM_REPORT: on March 1st, 2013 for the specific >>>> client >* same cost as the UI, for each sitelink* (Feed Item ID) *but >>>> total of 135.67 $*. >>>> >>>> B. + C. Thanks! it's very helpful :) >>>> >>>> >>>> >>>> >>>> >>>> On Tuesday, April 30, 2013 9:26:33 AM UTC+3, Takeshi Hagikura (AdWords >>>> API Team) wrote: >>>>> >>>>> Hi >>>>> >>>>> A. >>>>> Can you please share the actual cost from AdWords UI and the cost from >>>>> PLACEHOLDER_FEED_ITEM_REPORT? >>>>> >>>>> B. >>>>> Feed Id is the unique id assigned to each Feed. >>>>> You can tell whether an Feed is for SiteLink by looking at >>>>> placeholderType in FeedMappingService. >>>>> >>>>> e.g. placeholderType 1 tells you that is SiteLink >>>>> >>>>> For more details please see these references. >>>>> https://developers.google.com/adwords/api/docs/appendix/placeholders >>>>> https://developers.google.com/adwords/api/docs/guides/feed-services >>>>> >>>>> C. >>>>> I recommend to use PLACEHOLDER_FEED_ITEM_REPORT moving forward. >>>>> Since AD_EXTENSIONS_PERFORMANCE_REPORT is only targeted to legacy ad >>>>> extensions. >>>>> >>>>> Best, >>>>> - Takeshi >>>>> >>>>> On Sunday, April 28, 2013 11:37:19 PM UTC+9, nf7588 wrote: >>>>>> >>>>>> Hi, >>>>>> >>>>>> I'm trying to figure out some facts about the Site links reports. >>>>>> >>>>>> In Adwords API we found 2 reports: >>>>>> >>>>>> • AD_EXTENSIONS_PERFORMANCE_REPORT >>>>>> • PLACEHOLDER_FEED_ITEM_REPORT >>>>>> >>>>>> I've downloaded both of them for one of our clients on a single date >>>>>> - March 1st, 2013. >>>>>> >>>>>> I found out the following (correct me if i'm wrong): >>>>>> >>>>>> 1. AD_EXTENSIONS_PERFORMANCE_REPORT includes all extension types >>>>>> >>>>>> (in my case: site links extension and location extension) with their >>>>>> Campaign IDs, >>>>>> >>>>>> 2. AD_EXTENSIONS Totals are equal to the ones in Adwords interface if >>>>>> you select "Not Upgraded". >>>>>> >>>>>> 3. PLACEHOLDER_FEED_ITEM_REPORT relates to the "Upgraded" sitelinks, >>>>>> includes Feed ID, campaign ID, Ad group id.. and the basic statistics. >>>>>> >>>>>> 4. PLACEHOLDER_FEED_ITEM_REPORT totals are the same as "Sitelinks >>>>>> extension performance report" that I'm downloading from the Adwords >>>>>> "Client >>>>>> Reporting" section, but when i look at the specific campaign in Adwords >>>>>> interface (the only one in those reports - ID 104090581)* I see >>>>>> different cost for this day* (March 1st, 2013.) >>>>>> >>>>>> *In sum up, I need answers to the following questions:* >>>>>> >>>>>> A. why do I see this differences (point 4) ? >>>>>> >>>>>> B. what is the "Feed ID" in PLACEHOLDER_FEED_ITEM_REPORT, and how can >>>>>> i tell if it's 'Site Link'? >>>>>> >>>>>> C. what is the best way to get the site links statistics along >>>>>> with their campaign/ad group in one report (or combining 2)? >>>>>> >>>>>> Sorry for the long explanation this is very important to us, >>>>>> >>>>>> thanks. >>>>>> >>>>>> >>>>>> -- -- =~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~ Also find us on our blog and discussion group: http://adwordsapi.blogspot.com http://groups.google.com/group/adwords-api =~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~ You received this message because you are subscribed to the Google Groups "AdWords API Forum" group. 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