Matthew,
CtrSignificance indicates the statistical significance of the CTR for
experiments vs. base when you run AdWords Campaign
Experiments<https://www.google.com/ads/innovations/ace.html>
.
Hope this helps,
Ray
On Wednesday, March 5, 2014 12:04:50 PM UTC-5, Matthew wrote:
>
> Hi Ray,
>
> yes, we get CTR.
>
> We do the following AdWrods Script, but
>
> CtrSignificance is always --
>
> .
> Any ideas?
>
> Kind regards,
>
> Matthias
>
> var columns = ['KeywordText',
> 'Clicks',
> 'Impressions',
> 'Ctr',
> 'CtrSignificance',
> ];
>
> var columns_str = columns.join(',') + " ";
> var report = AdWordsApp.report("SELECT " + columns_str + "FROM
> KEYWORDS_PERFORMANCE_REPORT DURING LAST_30_DAYS");
> var rows = report.rows();
> while (rows.hasNext()) {
> var row = rows.next();
> Logger.log(row)
> }
>
--
--
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