Hi James,

As mentioned in a similar post 
<https://groups.google.com/d/msg/adwords-api/Gvt4DGEaur8/Yoxoe3Ho52oJ>, the 
API does not return the *exact* same categorization of quality information 
that's available when you hover over the quality balloons in the UI.

That being said, I would be interested in seeing the specific cases you 
mentioned. Could you provide some campaign and ad group IDs I could check?

Thanks,
Josh, AdWords API Team

On Friday, July 25, 2014 12:46:49 PM UTC-4, James Kelly wrote:
>
> I am attempting to take an inventory of my poorly performing landing pages 
> and find areas for improvement... in order to make this a worthwhile 
> exercise I need a way to do this systematically and not by simply going 
> keyword by keyword in the UI, hovering over the bubble and making note of 
> the Landing Page score.
>
> I was able to query the AdGroupCriterionService using the API (python) and 
> return the fields from AdGroupCriterionService.QualityInfo
>
>
> https://developers.google.com/adwords/api/docs/reference/v201406/AdGroupCriterionService.QualityInfo
>
>
> The values that are returned for the fields, however, are not consistent 
> with what I see in the UI.
>
>    - *qualityScore*: matches almost exactly with what I find in the 
>    adwords UI
>    - *IsKeywordAdRelevanceAcceptable*: is TRUE in more cases than I would 
>    have expected. It seems like there is some relationship between TRUE/FALSE 
>    and the score in the UI, but I can find plenty of exception where the 
> field 
>    is TRUE but the "Ad Relevance" is "Below Average" and vice versa.
>    - *IsLandingPageQualityAcceptable: *is always TRUE, even when I the UI 
>    reports "Below Average"
>    - *IsLandingPageLatencyAcceptable: *is always TRUE, even when I the UI 
>    reports "Below Average"
>
>
>
> I realize that these fields are boolean and don't correspond directly to 
> the UI scores, but shouldn't there be some relationship?
> Am I correctly understanding the nature and purpose of these fields?
> Any ideas what could cause these sort of results?
>
>
>
> *Here are a couple scenarios that have me confused:*
>
>    1. I have a list of dozens of keywords with quality score <= 2. In 
>    these cases, all three quality measures in the UI reported below average. 
>    Yet, the API returns the correct quality score, but the three remaining 
>    fields are all TRUE.... how can this be?
>    
>    2. When I filter on the predicate IsLandingPageQualityAcceptable = 
>    False (see below), I return 0 keywords in an account with > 2MM 
>    keywords..... that makes me suspicious that I am misunderstanding 
>    something...
>    
> #Request only poor landing experience KW's
>  {
>               'field': 'IsLandingPageQualityAcceptable',
>               'operator': 'EQUALS',
>               'values': [False]
>           },
>
>
>
>
>
> Thanks for any insight to what's happening!
>

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