Hi Josh - thanks for quick reply.
1. *Traffic estimation:*
- "Number of ads and keywords per ad group" --> ~50 ads and ~10-500+
keywords (per client)
- "the number of ad groups you're processing per account" --> ~3.000+
(per client)
*(clients 1-100 / day) *
- At the moment we are sending one package per adgroup via
MutateJobService (one package = pause ads, clone ads, change targetURL of
ad related
- This whole process takes us around 3-5 sec
- We wait till the job is completed and send the next one
- This process takes us a lot of time and we assume that there
might be a conceptual misunderstanding on ourside (as updates with
Google
AdWords Editor uploading a CSV is going 100x times faster) --> what
do you
think - are we using the API in the way of our conceptual approch
- Should we send all changes of all adgroups in one package via
MutateJob or one package per AdGroup?
- As you outlined, we should try to submit changes of
keywords and URLs in separate jobs - also per AdGroup or all
changes in all AdGroups at once?
1. *MutateJob / Rate Exceed:* We use a Standard token
1. *Upgraded URLs:* We need to change top and second level domain of the
targetURL, so upgraded URL is unfortunatelly not applicable for us, i think
Thanks for further tips and hints,
Dominic
Am Mittwoch, 11. März 2015 14:40:22 UTC+1 schrieb Josh Radcliff (AdWords
API Team):
>
> Hi,
>
> A couple of ideas/questions come to mind:
>
> 1. Could you give an estimate on a) the number of ads and keywords you
> are updating per ad group, b) the number of ad groups you're processing
> per
> account, and c) the number of accounts? I'd like to get an idea of the
> order of magnitude of the changes - are we talking about thousands, tens
> of
> thousands, or millions of changes?
> 2. *MutateJobService* is a good approach here, but keep in mind that
> if you hit any rate limits
> <https://developers.google.com/adwords/api/docs/guides/rate-limits>,
> *MutateJobService* will have to wait and retry your requests. If
> you've hit your quota for the day on the number of operations, that means
> that your jobs will take a long time to complete because they'll have to
> wait for the daily quota reset. One way to minimize this would be to
> request
> Standard Access
>
> <https://developers.google.com/adwords/api/docs/guides/rate-limits#operational_limit_based_on_access_level>
>
> for your dev token if you don't already have it.
> 3. If you are updating both ads and keywords, you may want to try
> submitting those in separate jobs.
> 4. Depending on your use case, you may want to consider using Upgraded
> URLs
> <https://developers.google.com/adwords/api/docs/guides/upgraded-urls>
> going
> forward to avoid editorial reviews for this type of change. For example,
> if
> you are making this change because your tracking URLs need to change but
> the final destination URLs are not changing, upgraded URLs would offer
> significant benefits.
>
> Hope that helps!
>
> Thanks,
> Josh, AdWords API Team
>
> On Monday, March 9, 2015 at 2:01:34 PM UTC-4, Dominic Asche wrote:
>>
>> We are trying to change the target URLs of our clients ads through the
>> AdWords API.
>> Our process is steched like this:
>>
>> - We pull via the AdWords API the existing and active AdGroups
>> - Per AdGroup we do the following:
>> 1. Pause active text-ads
>> 2. Clone paused text-ads
>> 3. Change Display-URLs
>> 4. Change KeyWords target URLs
>> 5. Batch all those changes and send them using the MutateJobService to
>> get the updates applied.
>> - (Then we redo this until all desired AdGroups have been changes)
>>
>>
>> The reason why I'm asking about a best-practice approach is that our
>> above described concept *takes a lot of time till it's completed.*
>>
>> - Is there a best-practice approach? Can you give me an idea of the
>> best way to bulk change target URLs?
>>
>>
>> Thanks for any hint.
>>
>>
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