Hi,
We are trying to pull via the API the cost associated with AdWords
campaigns. We are pulling this data from the "Keyword Performance" report
from which we are getting the following fields:
report = {
'reportName': 'Yesterday Keyword Peformance',
'dateRangeType': 'CUSTOM_DATE',
'reportType': 'KEYWORDS_PERFORMANCE_REPORT',
'downloadFormat': 'CSV',
'selector': {
'fields': ['Date', 'CampaignId', 'CampaignName', 'AdGroupId',
'AdGroupName',
'AdGroupStatus', 'AdNetworkType1', 'AdNetworkType2', 'Id',
'Criteria',
'KeywordMatchType', 'CriteriaDestinationUrl', 'FinalUrls',
'Device',
'CpcBid', 'AveragePosition', 'Impressions', 'Clicks', 'Cost',
'AverageCpc'],
'dateRange': {
'min': '20150601',
'max': '20150813'
}
}
}
We are good for keyword search based ads ("Google Search" in
AdNetworkType2) we can do a granular attribution with the fields listed
above. But for display ads ("Display Network" in AdNetworkType2) it seems
that the lowest grain we can get from the Keyword Performance Report is
campaign, adgroup and device.
How can I differentiate the different version of the adgroup display ad? I
looked in other reports ("Search Query" and "Ad Performance") which don't
provide the data we need for keywords search base ads.
Thanks,
Elie
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