Hi Zweitze,

many thanks for your reply - most complete.  It seems to me that it's a 
right PITA to even partially replicate those notifications that you see in 
the UI.  

*AdWords guys - if you're listening*, we'd be a big +1 for an 
Account.ServingStatus field, which would be list of statii for all entities 
under that account (perhaps with an upper limit e.g. 50).  E.g. a simple 
but very useful implementation would be :

Account.ServingStatus = [
   { AdGroup, "Limited by budget" },
   { Account, "Invalid payment method" },  // e.g. expired credit card
   { Ad, "Inappropriate content" },  // e.g. Vaporizers, too many 
exclamantion marks
   { Keyword, "Conflict with negative variant" }
   // etc.
]

Right now it's just not feasible nor worthwhile for us to code-up hitting 
multiple services, entities and properties to get something that's not as 
complete as the UI's notifications.

Many thanks, Pete 

On Wednesday, September 23, 2015 at 5:08:57 AM UTC-4, Zweitze wrote:
>
> More reasons:
>
> Campaign serving status: tells you whether a campaign is ended or not yet 
> started.
>
> ImpressionShare fields of campaigns and groups - they state whether which 
> % of ads were not shown due to insufficient budgets, poor quality etc.
>
> I know one reason that cannot be detected by API: when Google suspends an 
> account for whatever reason you cannot find out that situation through the 
> API - accounts have no status field. If you find out please let us know.
>
> About the campaign and group status fields may give you a reason why none 
> of the ads were displayed - if a campaign is deleted or paused its ads are 
> not shown. If it is enabled its ads may be shown, depending on other 
> circumstances.
>
> In other words: AdWords has a lot of reasons to not serve an ad, and you 
> have to check all those reasons.
>
>
> On Tuesday, September 22, 2015 at 11:17:55 PM UTC+2, Peter Kingswell wrote:
>>
>> many thanks Anthony.  
>>
>> I don't understand - how would the status 
>> <https://developers.google.com/adwords/api/docs/reference/v201506/AdGroupService.AdGroup#status>
>>  field 
>> of the campaign and/or adgroup possibly tell us that none of the ads are 
>> running?  It's just an enum { UNKNOWN, ENABLED, PAUSED, REMOVED } right?
>>
>> Also, how would the IsBudgetExplicitlyShared 
>> <https://developers.google.com/adwords/api/docs/appendix/reports/campaign-performance-report#isbudgetexplicitlyshared>
>>  field tell 
>> us about lost clicks due to budget?  It's just a bool right?
>>
>> Thanks, Pete
>>
>> On Tuesday, September 22, 2015 at 4:54:50 PM UTC-4, Anthony Madrigal 
>> wrote:
>>>
>>> Hi Peter,
>>>
>>> There are several different ways to get these reasons via the API:
>>>
>>>    - *Ads disapproved - *check the disapprovalReasons 
>>>    
>>> <https://developers.google.com/adwords/api/docs/reference/v201506/AdGroupAdService.AdGroupAd#disapprovalReasons>
>>>  field 
>>>    in the *AdGroupAdService*
>>>    - *Keyword conflict - *please check this Ruby example 
>>>    
>>> <https://www.google.com/url?q=https%3A%2F%2Fgithub.com%2Fgoogleads%2Fgoogle-api-ads-ruby%2Ftree%2Fmaster%2Fadwords_api%2Fexamples%2Fsolutions%2Fconflicting_keywords&sa=D&sntz=1&usg=AFQjCNGvRPavjc8jD9oyF9eIYV2mgfcd-Q>
>>>  
>>>    on how to deal with keyword conflicts
>>>    - *Campaign may be losing clicks due to a limited budget - *use the 
>>>    IsBudgetExplicitlyShared 
>>>    
>>> <https://developers.google.com/adwords/api/docs/appendix/reports/campaign-performance-report#isbudgetexplicitlyshared>
>>>  field 
>>>    in the *Campaign Performance Report*
>>>    - *None of your ads are running - *check the status 
>>>    
>>> <https://developers.google.com/adwords/api/docs/reference/v201506/AdGroupService.AdGroup#status>
>>>  field 
>>>    of the campaign and/or adgroup
>>>
>>> Cheers,
>>> Anthony
>>> AdWords API Team
>>>
>>

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