Hi,

Based on experimentation, it looks the possible values are:

   - *--*  (when no impression reach data is available)
   - *< 100* (estimate when limited impression reach data is available)
   - *xxx...* (when impression reach data is available; *xxx...* will be an 
   actual number)

Cheers,
Josh, AdWords API Team

On Tuesday, October 27, 2015 at 8:31:33 AM UTC-4, tony... wrote:
>
> Does anyone have  a definitive list of what the 'special values' that can 
> be returned for ImpressionReach (returned in xml as uniqueCookies) metric 
> in Campaign Performance Report can be?
>
> This particular field doesn't have  any mention of special values in the 
> documentation 
> <https://developers.google.com/adwords/api/docs/appendix/reports/campaign-performance-report#impressionreach>,
>  
> however it seems it does return special values that are not of the 
> documented Type (Long)
>
> Thanks.
>

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