Hi Jay, For Platform criteria, bid modifiers are supported at campaign and ad group levels only. When you apply a bid modifier on an ad group, all keywords in the ad group are affected. Therefore, for your purpose, you can probably create different ad groups with same keywords (one ad group for tablet, another for mobile etc.) and apply different bid modifiers to each ad group. Our Bidding Guide <https://developers.google.com/adwords/api/docs/guides/bidding#bid_modifiers> has more details on the topic. Code samples are available in the same guide. For a complete list of all criteria types that are supported with bid modifiers, please refer to this table <https://developers.google.com/adwords/api/docs/appendix/criteria-usage>. Also, since my team supports AdWords API related technical questions, I would recommend posting any AdWords product related queries on the AdWords Community Forum <https://www.en.advertisercommunity.com/t5/Google-AdWords/ct-p/Google_AdWords> .
Regards, Vishal, AdWords API Team -- -- =~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~ Also find us on our blog and Google+: https://googleadsdeveloper.blogspot.com/ https://plus.google.com/+GoogleAdsDevelopers/posts =~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~ You received this message because you are subscribed to the Google Groups "AdWords API Forum" group. To post to this group, send email to [email protected] To unsubscribe from this group, send email to [email protected] For more options, visit this group at http://groups.google.com/group/adwords-api?hl=en --- You received this message because you are subscribed to the Google Groups "AdWords API Forum" group. To unsubscribe from this group and stop receiving emails from it, send an email to [email protected]. Visit this group at https://groups.google.com/group/adwords-api. To view this discussion on the web visit https://groups.google.com/d/msgid/adwords-api/23123e02-1489-4147-ab95-c217ff9c275f%40googlegroups.com. For more options, visit https://groups.google.com/d/optout.
