So i had one of the newspapers come in who are going into SEO big time. 
 They advised me that google display is the way to go.  So in first month i 
get almost 2 million hits to my website which they told me would push me up 
the organic ranking ( i was already near the top!) however i dropped big 
time down the ranking because apparently people only went onto the website 
for a few seconds and came back off which apparently made google think that 
it was a weak message (or something like that)

So is that right? pay google more money and they slaughter you ??????

Any advice appreciated as i would like to know where i went wrong 

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