Hi, 

Using the AdGroupCriterionService 
<https://developers.google.com/adwords/api/docs/reference/v201802/AdGroupCriterionService>
 or CampaignCriterionService 
<https://developers.google.com/adwords/api/docs/reference/v201802/CampaignCriterionService>
 you 
could perform 5000 operations ( ADD placements) at a time. However, for 
performance reasons, we recommend limiting the number of operations to 2000 
at a time. Please check the guide on limits 
<https://developers.google.com/adwords/api/docs/appendix/limits#general> for 
more details. You could also use BatchJobService 
<https://developers.google.com/adwords/api/docs/reference/v201802/BatchJobService>
 to 
add the criteria in bulk. Please refer to the batch processing 
<https://developers.google.com/adwords/api/docs/guides/batch-jobs> guide 
for more details. You could take a look at 
AddKeywordsUsingIncrementalBatchJob 
<https://github.com/googleads/googleads-php-lib/blob/master/examples/AdWords/v201802/CampaignManagement/AddKeywordsUsingIncrementalBatchJob.php>
 sample 
which adds keywords in bulk using the BatchJobService. 

Let me know if you have any additional questions.

Thanks,
Sreelakshmi, AdWords API Team

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