As you can see in this table
can be targeted or excluded in the ad group level. And yes, by default, all
genders are targeted. If your goal is to target the male gender
then use the BiddableAdGroupCriterion
Using the NegativeAdGroupCriterion
mean that all genders (e.g. Male and Undetermined) are targeted except the
specific gender (e.g. Female) you included in your request.
Let me know if you have further clarifications.
AdWords API Team
Also find us on our blog and Google+:
You received this message because you are subscribed to the Google
Groups "AdWords API Forum" group.
To post to this group, send email to email@example.com
To unsubscribe from this group, send email to
For more options, visit this group at
You received this message because you are subscribed to the Google Groups
"AdWords API Forum" group.
To unsubscribe from this group and stop receiving emails from it, send an email
Visit this group at https://groups.google.com/group/adwords-api.
To view this discussion on the web visit
For more options, visit https://groups.google.com/d/optout.