Keyword: *san diego hotels on the beach*
Max CPC: *7 SEK*
Locations: *All*
Languages: *English*

According to the TrafficEstimatorService I will get between 464 and 567 
daily impressions. (See the attached debug output from the AdWords API Ruby 
client Gem below)

But according to the Keyword Planner's volume and forecast tool I will get 
~1500 impressions on August 1. (See the attached screenshot). I've also 
checked the search volume for then next 10 days and they all range between 
1300-1700 impressions.

What could explain this huge discrepancy?

Thanks!

/Sebastian

Outgoing request: SOAPAction: "get", User-Agent: pinata-14 
(AwApi-Ruby/1.3.0, Common-Ruby/1.0.2, GoogleAdsSavon/1.0.3, ruby/2.5.0, 
HTTPI/2.4.3, httpclient), Authorization: REDACTED, Content-Type: 
text/xml;charset=UTF-8, Content-Length: 1307 

<?xml version="1.0" encoding="UTF-8"?>
<env:Envelope xmlns:env="http://schemas.xmlsoap.org/soap/envelope/"; 
xmlns:ns0="https://adwords.google.com/api/adwords/cm/v201806"; 
xmlns:wsdl="https://adwords.google.com/api/adwords/o/v201806"; 
xmlns:xsd="http://www.w3.org/2001/XMLSchema"; 
xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance";>
  <env:Header>
    <wsdl:RequestHeader 
xmlns="https://adwords.google.com/api/adwords/cm/v201806";>
      <userAgent>pinata-14 (AwApi-Ruby/1.3.0, Common-Ruby/1.0.2, 
GoogleAdsSavon/1.0.3, ruby/2.5.0, HTTPI/2.4.3, httpclient)</userAgent>
      <developerToken>REDACTED</developerToken>
      <clientCustomerId>8849260927</clientCustomerId>
    </wsdl:RequestHeader>
  </env:Header>
  <env:Body>
    <get xmlns="https://adwords.google.com/api/adwords/o/v201806";>
      <selector>
        <campaignEstimateRequests>
          <adGroupEstimateRequests>
            <keywordEstimateRequests>
              <keyword xsi:type="ns0:Keyword">
                <ns0:text>san diego hotels on the beach</ns0:text>
                <ns0:matchType>BROAD</ns0:matchType>
              </keyword>
              <isNegative>false</isNegative>
            </keywordEstimateRequests>
            <maxCpc>
              <ns0:microAmount>7000000</ns0:microAmount>
            </maxCpc>
          </adGroupEstimateRequests>
          <criteria xsi:type="ns0:Language">
            <ns0:id>1000</ns0:id>
          </criteria>
        </campaignEstimateRequests>
        <platformEstimateRequested>false</platformEstimateRequested>
      </selector>
    </get>
  </env:Body>
</env:Envelope>


Incoming response: Content-Type: text/xml; charset=UTF-8, Date: Mon, 30 Jul 
2018 15:57:22 GMT, Expires: Mon, 30 Jul 2018 15:57:22 GMT, Cache-Control: 
private, max-age=0, X-Content-Type-Options: nosniff, X-Frame-Options: 
SAMEORIGIN, X-XSS-Protection: 1; mode=block, Server: GSE, Alt-Svc: 
quic=":443"; ma=2592000; v="44,43,39,35", Accept-Ranges: none, Vary: 
Accept-Encoding, Transfer-Encoding: chunked 

<soap:Envelope xmlns:soap="http://schemas.xmlsoap.org/soap/envelope/";>
  <soap:Header>
    <ResponseHeader 
xmlns="https://adwords.google.com/api/adwords/o/v201806"; 
xmlns:ns2="https://adwords.google.com/api/adwords/cm/v201806";>
      <ns2:requestId>00057239844c81700a564258b8043d1b</ns2:requestId>
      <ns2:serviceName>TrafficEstimatorService</ns2:serviceName>
      <ns2:methodName>get</ns2:methodName>
      <ns2:operations>1</ns2:operations>
      <ns2:responseTime>778</ns2:responseTime>
    </ResponseHeader>
  </soap:Header>
  <soap:Body>
    <getResponse xmlns="https://adwords.google.com/api/adwords/o/v201806"; 
xmlns:ns2="https://adwords.google.com/api/adwords/cm/v201806";>
      <rval>
        <campaignEstimates>
          <Estimate.Type>CampaignEstimate</Estimate.Type>
          <adGroupEstimates>
            <Estimate.Type>AdGroupEstimate</Estimate.Type>
            <keywordEstimates>
              <Estimate.Type>KeywordEstimate</Estimate.Type>
              <min>
                <averageCpc>
                  <ns2:ComparableValue.Type>Money</ns2:ComparableValue.Type>
                  <ns2:microAmount>2718934</ns2:microAmount>
                </averageCpc>
                <averagePosition>4.329288650334905</averagePosition>
                <clickThroughRate>0.07448669251172557</clickThroughRate>
                <clicksPerDay>38.407383</clicksPerDay>
                <impressionsPerDay>464.0647</impressionsPerDay>
                <totalCost>
                  <ns2:ComparableValue.Type>Money</ns2:ComparableValue.Type>
                  <ns2:microAmount>116030144</ns2:microAmount>
                </totalCost>
              </min>
              <max>
                <averageCpc>
                  <ns2:ComparableValue.Type>Money</ns2:ComparableValue.Type>
                  <ns2:microAmount>3323142</ns2:microAmount>
                </averageCpc>
                <averagePosition>3.542145088756191</averagePosition>
                <clickThroughRate>0.09103929523260579</clickThroughRate>
                <clicksPerDay>46.942356</clicksPerDay>
                <impressionsPerDay>567.1902</impressionsPerDay>
                <totalCost>
                  <ns2:ComparableValue.Type>Money</ns2:ComparableValue.Type>
                  <ns2:microAmount>141814624</ns2:microAmount>
                </totalCost>
              </max>
            </keywordEstimates>
          </adGroupEstimates>
        </campaignEstimates>
      </rval>
    </getResponse>
  </soap:Body>
</soap:Envelope>

-- 
-- 
=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~
Also find us on our blog:
https://googleadsdeveloper.blogspot.com/
=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~

You received this message because you are subscribed to the Google
Groups "AdWords API and Google Ads API Forum" group.
To post to this group, send email to [email protected]
To unsubscribe from this group, send email to
[email protected]
For more options, visit this group at
http://groups.google.com/group/adwords-api?hl=en
--- 
You received this message because you are subscribed to the Google Groups 
"AdWords API and Google Ads API Forum" group.
To unsubscribe from this group and stop receiving emails from it, send an email 
to [email protected].
Visit this group at https://groups.google.com/group/adwords-api.
To view this discussion on the web visit 
https://groups.google.com/d/msgid/adwords-api/a35358a3-f56c-4e26-87cb-338235f44c9e%40googlegroups.com.
For more options, visit https://groups.google.com/d/optout.

Reply via email to