Yeah, Dave Hickey is the heavyweight contemporary art  critic who has been 
 championing Rockwell.  Rockwell is sort of interesting if you are willing to 
re-contextualize his work.  For example instead of going through the trouble of 
painting a cereal box on a table, Rockwell just pasted the real box cover on 
the 
painting.  He did that sort of thing a lot, to the great delight of 
appropriation artists of the 80s.  Of course we ought to keep in mind that 
Rockwell was not making (most of) his paintings for display as paintings but as 
illustrations to be reproduced.  So, for him the final work was the 
reproduction 
as a magazine cover, etc., and whether or not the cereal box was painted or 
pasted on was irrelevant because in the reproduction all looked seamless. The 
actual painting was a prop.  It remains to be seen if Rockwell's depth as a 
commentator on life can withstand the stew of sentimentality and banality that 
soaks his work.  It won't do to simply discuss his complicated life or soulful 
struggles since there's no noticeable causal relationship between those facts 
(if they are facts) and the context he created for his work.  The two realms of 
Rockwell, the man and his work,  would need to have a truly integrated context 
to justify a reinterpretation or re-contextualization.   He's still the number 
1 
illustrator of mid 20-century American myth, without a trace of reality beyond 
caricature. I think he'll remain with that status. Still impressive, but not 
art 
as such. No gravitas except in his last works where that turn looks very 
strained and false, cornball, more like movie stills, lacking any expressive 
power we identify with.   
wc


----- Original Message ----
From: joseph berg <[email protected]>
To: aesthetics-l <[email protected]>
Sent: Thu, October 7, 2010 2:36:27 PM
Subject: Rockwell (upcoming tv program)

http://www.booktv.org/Program/7266/Encore+Booknotes+Laura+Claridge+Norman+Rockwell+A+Life.aspx

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