What do folks make of Amazon going so far as to prohibit even third party 
sellers from selling Apple TV and Google Chromecast on their site?

http://www.theverge.com/2015/10/2/9439281/amazon-ban-apple-tv-chromecast-why

Apparently Amazon refuses to sell these new devices because they don’t support 
the Amazon Prime streaming service.

I ask from two perspectives:

1)  No doubt a lot of people here buy stuff from Amazon, including for your 
business.  Does this alter your loyalty as an Amazon customer at all?

2)  Seems to me this demonstrates the market power of companies like Amazon, 
Google, Apple, etc.  The sort of thing the government seems to think we ISPs 
would do, but not those nice folks in Silicon Valley.  And of course Google is 
an ISP, but no one seems to suspect Google Fiber would ever use their market 
power in an anti-competitive way.  (note that Google is now Alphabet and 
changed their motto from "don't be evil" to "do the right thing")  What is the 
end game for these giant corporations like Amazon and Google, and will there 
have to be antitrust action?  Will Google Fiber manage to stay neutral and not 
favor other parts of Google?  What if Google bought Netflix?

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