We only fo FB mktg now too... as of today, the best bang for buck

On Fri, Aug 12, 2016 at 1:11 AM, Chuck McCown <[email protected]> wrote:

> I wish you could teach me how to use FB for marketing.  I finally stopped
> paying google and bing and my sales have gone way up.  Go figure.
>
> -----Original Message----- From: Travis Johnson
> Sent: Thursday, August 11, 2016 9:50 PM
>
> To: [email protected]
> Subject: Re: [AFMUG] Google fiber going microwave?
>
> So... Google is going to do what WISP's have been doing for 20 years
> (before they were even called WISPs). That's hilarious.
>
> "Fiber! Fiber! Fiber! That is the answer to everything. We are doing
> fiber everywhere!"
> "Fiber is expensive, and we can never get an ROI with that model...
> let's look at wireless."
>
> I'm still laughing... a company that size, with those resources, and yet
> they still seem to be clueless sometimes. I'm in agreement, I doubt
> Google will even be around in 20 years. I own several e-commerce
> companies (multi-million dollar ones), and we don't spend a dime with
> Google. One company spends $5k/month with Facebook and it generates
> $400k in sales, per month.
>
> Google is becoming "old school"... the same way email is compared to
> texting... and the way texting/FB/Instagram is compared to Snapchat.
> These companies get big, really fast... but the problem is, that means
> someone else can do the same thing.
>
> Travis
>
>
> On 8/11/2016 6:26 PM, Robert Andrews wrote:
>
>> Sorry to sound like not a google fanboy but it's a typical phd company..
>> They look at the paper pile before the experience pile...  & yes they will
>> eventually go down because of it...
>>
>> On 08/11/2016 03:24 PM, Brian Webster wrote:
>>
>>> Having been directly involved in the Google Fiber projects, I can tell
>>> you there are a number of factors that caused them to take pause on the
>>> deployments. One was the almost obstructionist attitude of pole owners
>>> (read competitors to their broadband deployment). This forced a lot more of
>>> the project deigns to underground deployment. In cities like San Jose and
>>> San Francisco, there were a lot of requirements that cost more money than
>>> Google budgeted for. In some respects Google kind of had the idea that
>>> cities would remove obstacles like that to get them in their city. With so
>>> much existing broadband already in place, this is certainly not the case. I
>>> think Google thought all cities were going to have the attitude like they
>>> had with the first cities who applied for Google to come to their cities
>>> (Like Kansas City did).
>>>
>>> Google was also of the impression that they could design and permit
>>> their networks and then cherry pick neighborhoods to deploy based on
>>> pre-sign ups (in Google terms - fiberhoods). This creates a huge logistic
>>> problem in planning construction especially with underground deployment.
>>> This also drove up costs.
>>>
>>> Google is still investigating the wireless options. What you will see
>>> from them should be a hybrid network system. They will buy up dark fiber,
>>> capacity on lit fiber, conduit space and whole fiber systems where they
>>> can. They may use microwave to cross connect systems or bridge high
>>> construction cost areas such as railroad crossings. They are looking at
>>> wireless to basically go more from the curb to the customer, especially in
>>> MDU cases. Existing competition and/or existing contracts within an MDU
>>> makes it risky to do a wired play if they cannot assure themselves of a
>>> huge take rate within the MDU. I see their wireless play as more of a high
>>> capacity short hop last mile, but even then they will have challenges with
>>> spectrum, interference and capacity.
>>>
>>> While we all would think Google is a great company with resources to do
>>> whatever they set their minds to, keep in mind I have seen a lot from the
>>> inside. I like to equate them to a group of thirty somethings with ADD and
>>> too much money. They also seem to have the attitude that older folks are
>>> too far behind the times to possibly know what they are talking about.
>>> Google is certainly not a utility infrastructure company and lack the
>>> people, tools and skill sets to be one. They are their own best
>>> cheerleaders and they have a dangerous habit of believing their own hype
>>> internally and are not real good at listening to fresh viewpoints and
>>> outside input.
>>>
>>> Thank You,
>>> Brian Webster
>>> www.wirelessmapping.com
>>> www.Broadband-Mapping.com
>>>
>>> -----Original Message-----
>>> From: Af [mailto:[email protected]] On Behalf Of Chuck McCown
>>> Sent: Wednesday, August 10, 2016 1:29 PM
>>> To: [email protected]
>>> Subject: Re: [AFMUG] Google fiber going microwave?
>>>
>>> They may have great RF engineers, but you still cannot fit a camel
>>> through the eye of a needle.
>>>
>>> -----Original Message-----
>>> From: Josh Reynolds
>>> Sent: Wednesday, August 10, 2016 11:04 AM
>>> To: [email protected]
>>> Subject: Re: [AFMUG] Google fiber going microwave?
>>>
>>> So, I get it. You guys are sitting around feeling so smug with your WISP.
>>>
>>> We're talking about one of the largest and most powerful companies in
>>> the world though. Do you really think they don't have some of the best RF
>>> engineering talent in the world on their payroll?
>>>
>>> They're not doing anything different than many of us have done, which is
>>> evaluate the business case for each technology and pick the most
>>> appropriate one for the application. If it was going to cost you a couple
>>> hundred thousand just to cross an intersection, you'd be doing the same
>>> thing too. It's the smart play.
>>>
>>> At least they're not doing this in LEC style, which would mean "saying
>>> they can't do it unless they receive federal subsidies".
>>>
>>> On Wed, Aug 10, 2016 at 11:59 AM, CBB - Jay Fuller <
>>> [email protected]> wrote:
>>>
>>>>
>>>> Wait until they experience ducting ;)
>>>>
>>>>
>>>> ----- Original Message -----
>>>> From: Bill Prince
>>>> To: [email protected]
>>>> Sent: Wednesday, August 10, 2016 11:48 AM
>>>> Subject: Re: [AFMUG] Google fiber going microwave?
>>>>
>>>> It's apparently "too expensive" to do underground fiber. At least in
>>>> San Jose.
>>>>
>>>> Anyone know anything about Webpass?
>>>>
>>>>
>>>> bp
>>>> <part15sbs{at}gmail{dot}com>
>>>>
>>>> On 8/10/2016 9:44 AM, Gino Villarini wrote:
>>>>
>>>> Google Fiber considering fixed microwave technology as alternative to
>>>> fiber.
>>>> Interesting times!
>>>>
>>>> http://arstechnica.com/information-technology/2016/08/google-fiber-del
>>>> ays-san-jose-project-may-switch-to-wireless-instead/?comments=1
>>>>
>>>>
>>>>
>>>
>>>
>>>
>>
>

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