This statement right here is insightful but again nothing is ever as simple as 
it appears, right? 

"... A domain by itself is of no value. If you are trying to encourage content 
then it’s a very different conversation" - Mr. Michele 

The process probably starts with a (potential) customer having content that 
they want to share; 
At some point, there is a crowd and they decide they need their own identity to 
stand out (of course they will pick the domain name extension that's least 
stressful and most affordable to acquire); 
Then the registrars had better hope they are vain/rich enough to grab many 
extensions of their chosen name from Day 1; 
Again, hopefully they get big/vain enough to care about identity 
preservation/protection and grab a few more popular extensions and hopefully 
keep renewing them. 

Personally, I believe that while content might be the starting point, vanity 
and profiteering are the amplifiers of the global domain name industry. 

Some other pointers might be the state of Internet connectivity - how 
significant are the connected populations in these places? Do business owners 
think it's important to acquire unique Internet real estate? Not unless they 
view it as being significantly revenue-impacting. I know of a Nigerian gossip 
blogger who for many years was reportedly raking in thousands of dollars in 
daily advert revenue and all she had was a .blogspot.com subdomain. When she 
finally had to setup a domain name to reduce Google's control over her 
visibility on the web (only in the last 2 years or so), she opted for a .com 
even though she could afford a .ng domain. 

While stable infrastructure, pricing, ease of payment, and registry automation 
are important considerations, I think the younger ccTLD operators have a lot of 
enlightenment and hoping to do (if the local markets are their targets). Unless 
they can figure out ways to influence local development in areas like 
connectivity, web hosting, online payment and e-commerce in general, there is 
still a long way to go. 

Dewole. 



From: "Michele Neylon - Blacknight" <[email protected]> 
To: "AfrICANN Community List" <[email protected]> 
Sent: Thursday, November 16, 2017 6:58:33 PM 
Subject: Re: [AfrICANN-discuss] AfriDNS - Internet governance at the local 
level 



Alan 



Do you mean wholesale price or retail? 



And either way it’s not just Africa 

The Latin American market is as bad if not worse, with many ccTLDs in the 
region looking for $50+ per year. 



Also, if you look at the African ccTLDs there are still quite a few that don’t 
offer any level of automation or a proper registrar system so it’s hard to see 
how they’d scale. 



But why do you want them to buy African domains? A domain by itself is of no 
value. If you are trying to encourage content then it’s a very different 
conversation 



Regards 



Michele 








-- 

Mr Michele Neylon 

Blacknight Solutions 

Hosting, Colocation & Domains 

https://www.blacknight.com/ 

http://blacknight.blog/ 

Intl. +353 (0) 59 9183072 

Direct Dial: +353 (0)59 9183090 

Personal blog: https://michele.blog/ 

Some thoughts: https://ceo.hosting/ 

------------------------------- 

Blacknight Internet Solutions Ltd, Unit 12A,Barrowside Business Park,Sleaty 


Road,Graiguecullen,Carlow,R93 X265,Ireland Company No.: 370845 


From: Alan Levin <[email protected]> 
Reply-To: "[email protected]" <[email protected]> 
Date: Thursday 16 November 2017 at 09:52 
To: "[email protected]" <[email protected]> 
Subject: [AfrICANN-discuss] AfriDNS - Internet governance at the local level 





Hi, 





I've been studying African cctld for many years. 





The cost of registering an African cctld in Uganda / Nigeria / Ghana / Botswana 
/ Angola, etc appears to remain totally out of kilter with the global market 
rates. To buy a .ke for a local is around USD6, but for a foreigner it's >USD17 
and they appear to be one of the cheapest. 





In South Africa a domain goes for less than USD5, and they are available 
globally at the same price. We have over 1.2m registrations... significantly 
more than any other African cctld... 





How can I encourage our clients to buy African cctlds when there is so much 
more to chose from nowadays? 





Sincerely 





Alan 

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