Once I submitted my app I kind of forgot about the ADC. Partially
because of the amount of time between the deadline and final
announcement, and partially because I was busy at work. While I was
waiting I downloaded the iPhone SDK. I like learning about new
platforms and I felt like I had a good handle on Android.

I was surprised to realize that the ADC announcement (May 5) was a
couple days away and started to get excited again and think about what
I was going to do next. As the 5th passed and the week wore on I got
to thinking about Android and and the iPhone. Three things came to
mind.

First, the glacial pace of development of the Android platform
compared to the rate the iPhone SDK was developing seemed to indicate
that Android wasn't important to Google. You may wonder how I can say
this when Google was giving away 5 million dollars. To us 5 million
sounds like an enormous sum, but to Google it is almost nothing. If
anything the ADC has turned into cheap advertising and has gotten more
free and cheap application development for the platform, (including
1738 free applications, and 50 $25,000 applications), than any other
advertising promotion could have. If anything the ADC has been a
bargain.

The second thing that occurred to me was that there were exactly zero
shipping devices. I worked at SavaJe which made a Java based OS for
mobile phones. (We had a full Java2 SE platform, including Swing,
CORBA, RMI running on a phone. We even had a JavaSpace built into the
OS as a messaging system. UI performance was not far off from desktop
performance even though it was running on an ARM processor on a phone.
At one point an early user of the OS had JBoss searving pages from an
iPaq. Yes, the J2EE app server.)

One of the hardest things we ran into at SavaJe was getting a hardware
manufacturer to put our OS on their phone. The operators loved us and
were falling over themselves to get the OS. One of the major European
operators invested a good amount of money in the company based on what
they saw and liked. We offered to do ALL the work to get the OS ported
to the phone and we had no takers. We were an unknown in the business
and no one would take a chance. Perhaps Google will have better luck.
But unless they are willing to throw huge amounts of money at the
hardware manufacturers, or make hardware themselves, they are in for
an uphill battle with the OEMs.

The third thing that came to mind had to do with my own project. I
wrote an electronic book reader. The reader supported MobiPocket and
unencrypted Kindle books as well as plain text, and html. It also
supported the Open Document Architecture which is the basis for
Adobe's Digtital Editions Librabry. It even had some basic support for
reading OpenOffice word processing documents. I had the reader setup
so you could download an electronic book from http://www.manybooks.net
and read it right away. (A bug that would crash the browser prevented
this from working in the submitted version. I figured that there would
be another SDK release to fix this bug, but alas, it was not to be.)

I had gotten a Kindle for Christmas, (I have the best wife ever), and
I figured that Android could use a book reader. As I worked on it I
got the idea of being able to connect to the Kindle store and allow
people to buy Kindle books to read on their Android phone. My reader
wasn't innovative, but an Android based Kindle was. I figured that
getting into the top 50 would give me a bargaining chip with Amazon to
get access to the Kindle store APIs and encrypted books. But as the
week wore on I started to get paranoid and wondered if Amazon and/or
Google had already had this idea and maybe I wouldn't win because they
were already working on it. Having a Android based version of Kindle
would mean people would only need to carry one device to get both
phone and Kindle based services. And if Amazon was already working
with Google on on accessing the Kindle store they could also add
access to the Amazon MP3 store and Unboxed. This would give Android
full access to anything you could get at the iTunes store as well one
heck of a catalog of electronic books. All on one device.

So now I'm thinking that perhaps Google and Amazon have cut the little
guy out to bring all this to Android themselves. I'd be a bit sad
about that because it is a Monster opportunity. But on the other hand
it would be one heck of a device and I'd be first in line to get one.

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