https://support.google.com/googleplay/android-developer/answer/6321495?hl=en

On Tuesday, July 5, 2016 at 3:56:30 PM UTC-5, twitter swag wrote:
>
> Anyone? Anyone from Google Play here? An admin or supervisor who can 
> explain why the policy is like this?
>
> On Monday, July 4, 2016 at 11:39:11 AM UTC-7, twitter swag wrote:
>>
>> We are trying to develop an app for Android by raising funds on 
>> Kickstarter. We had to halt the fundraising when we realized we can't gift 
>> a copy of the app to the people who donated. This is possible on the iTunes 
>> store - you're giving a token that you give to people to get a copy of the 
>> app. Why doesn't Google Play allow the same policy? Google Play's gift 
>> cards are a minimum of 5$ and our app is 2.99 so buying gift cards is not 
>> an option because the gift card exceeds the price of the app. Why won't 
>> Google Play allow developers to gift as many copies of their app as they 
>> want? What is the purpose of having this policy? All it does it prevent 
>> developers like us from releasing on Android.
>>
>

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