>> this announcement is available online at http://s.apache.org/f4Y

Open Source distributed database management system simplifies Big Data 
application development with new features, performance optimizations, and 
significant storage savings 

Forest Hill, MD —10 November 2015— The Apache Software Foundation (ASF), the 
all-volunteer developers, stewards, and incubators of more than 350 Open Source 
projects and initiatives, announced today the availability of Apache™ 
Cassandra™ v3.0, the Open Source distributed database management system. 

Designed to handle large amounts of data across many commodity servers, Apache 
Cassandra provides high availability with no single point of failure. v3.0 is a 
new milestone in the database’s evolution with performance optimizations, 
improved data consistency operations, an average of 50% data storage savings, 
and numerous important developer enhancements, such as new materialized views, 
that greatly simplify application development. 

"It's exciting to break new ground with the materialized views in Cassandra 
3.0," said Jonathan Ellis, Vice President of Apache Cassandra. "Open source at 
Apache is clearly the leading source of innovation in the Big Data space 
today." 

"Cassandra 3.0 represents a significant shift in both plumbing and usability," 
said Robbie Strickland, Director of Software Engineering at The Weather 
Channel. "A CQL-centric storage model and the advent of materialized views 
should dramatically reduce the learning curve and help increase its utility for 
a wider range of use cases." 

"Materialized Views in Cassandra 3.0 continues the CQL tradition of adding new 
features that improve usability," said Aaron Morton, founder at Big Data 
consultancy The Last Pickle. "By supporting a common use pattern as a first 
class entity in the database, developers of all levels will find it easier to 
deliver great products." 

"With each version Cassandra has consistently raised the bar on distributed 
database scalability and performance," said Russell Bradberry, founder at cloud 
metrics company SimpleReach. "Version 3.0 does all this and adds an amazing 
feature set.  Materialized views and User Defined Aggregates will allow 
SimpleReach to move a large portion of data manipulation logic to where the 
data lives. We anticipate a dramatic increase in performance and reliability 
across the board." 

Catch Apache Cassandra in action at Strata Singapore, 1 December 2015 
http://conferences.oreilly.com/strata/big-data-conference-sg-2015 and Cassandra 
Day Toronto, 7 December 2015 
http://www.eventbrite.com/e/cassandra-day-toronto-2015-december-8th-2015-tickets-15053043057
 


Availability and Oversight 
Apache Cassandra software is released under the Apache License v2.0 and is 
overseen by a self-selected team of active contributors to the project. A 
Project Management Committee (PMC) guides the Project's day-to-day operations, 
including community development and product releases. For downloads, 
documentation, and ways to become involved with Apache Cassandra, visit 
http://cassandra.apache.org/ and https://twitter.com/cassandra 

About The Apache Software Foundation (ASF) 
Established in 1999, the all-volunteer Foundation oversees more than 350 
leading Open Source projects, including Apache HTTP Server --the world's most 
popular Web server software. Through the ASF's meritocratic process known as 
"The Apache Way," more than 550 individual Members and 5,000 Committers 
successfully collaborate to develop freely available enterprise-grade software, 
benefiting millions of users worldwide: thousands of software solutions are 
distributed under the Apache License; and the community actively participates 
in ASF mailing lists, mentoring initiatives, and ApacheCon, the Foundation's 
official user conference, trainings, and expo. The ASF is a US 501(c)(3) 
charitable organization, funded by individual donations and corporate sponsors 
including Bloomberg, Budget Direct, Cerner, Citrix, Cloudera, Comcast, 
Facebook, Google, Hortonworks, HP, IBM, InMotion Hosting, iSigma, Matt 
Mullenweg, Microsoft, Pivotal, Produban, WANdisco, and Yahoo. For more 
information, visit http://www.apache.org/ or follow @TheASF on Twitter. 

© The Apache Software Foundation. "Apache", "Cassandra", "Apache Cassandra", 
and "ApacheCon" are registered trademarks or trademarks of the Apache Software 
Foundation in the United States and/or other countries. All other brands and 
trademarks are the property of their respective owners. 

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