Very true Rick, 

De Beers has often reacted to threats to the diamond price (for instance
that caused by the break-up of the Soviet Union) by marketing new types of
jewellery. However, it also takes steps to remove large quantities of stones
from the market. Its buying up and dumping Namibian gems is an example.


Donald McCarthy
Centre for Post-Collectivist Studies

T: +44 020 72227060
F: +44 020 72220310

> As for imperfect information and demand being driven by marketing.  Of
> course.  Look at the price of diamonds -- all image created by DeBeers.
> There are many examples of that. 
> Rick

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