Are you one of the die hard fans of Rajinikanth or A.R.Rahman who
eagerly wants to know how the audio of Sivaji is doing? Well, the verdict is
out and its a clear thumping victory for one of the best teams of Indian
Cinema history (AVM-Shankar-Rajini-Rahman).
AVM CEO Mr. S.C.Babu while talking to Behindwoods
correspondent in the US, revealed that the audio of Sivaji which opened up on
April 2nd is seeing one of biggest sales of recent times. There was a pre-order
of about 105,000 CDs and 90,000 cassettes, before the release. Repeat orders
were received even by the close of the first day and many retail outlets
reported stock outs. As on date, the total CD sales has notched up to about
140,000 and cassettes have touched 108,000. Orders are continuing to come in
from all parts of Tamilnadu. On the overseas front, the sales of CDs in
Malaysia and Singapore are reportedly setting new records.
The figures given above are specific to Tamil music. 'Sivaji
- The Boss' in Telugu has been licensed to Aditya Music and have reported brisk
sales in Andhra Pradesh (figures not available). As regards the overseas audio
sales, Ayngaran international couldnt be contacted for details.
On the ring tone department, two lakh ring tones have been downloaded as of
yesterday. The popularity rating for ring tones of Sivaji songs are Adiradi
tops the list, followed by Vaaji and Style finishing a close third.
Ringtones and true tones of Sivaji songs have been
available for just a few days now, but they have already broken some records.
The numbers are expected to increase sharply when more cellular operators will
be offering 'SIVAJI' downloads on their networks.
Seeing this frenzy, something that happens only for a Rajni movie, the
producers are planning a real treat for all Rajni fans. Imagine anyone calling
you on your mobile being greeted with Naan oru thadava sonna, nooru thadava
sonna mathiri in superstars voice!! Thats exactly the trend that is going to
hit the whole of Tamil Nadu soon.
As reported by us earlier, punch dialogues of Sivaji as caller tones;
imagine the response. You wont be able to make three calls in a row without
hearing the superstar. That is brand Rajni for you!
http://www.behindwoods.com/tamil-movie-articles/movies-05/11-04-07-sivaji.html
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