It is actually directly by Ram Madhavi. The guy behind some of the best ads ever made.
Prasoon did the lyrics... and was also the creative director. I heard from someone that he even sang for it... one of the voices in the ad is his. :) -A On 10/18/07 5:59 PM, "Gopal Srinivasan" <[EMAIL PROTECTED]> wrote: > > > > > The ad is directed by Prasoon Joshi Music by Shantanu Moitra > > ----- Original Message ---- > From: Gomzy <[EMAIL PROTECTED]> > To: [email protected] > Sent: Thursday, October 18, 2007 3:25:24 PM > Subject: Re: [arr] Who is the MD for this Jingle. > > > > > That ad actually won the prestigious Effie Award > > http://timesofindia .indiatimes. com/Happydent_ ad_wins_the_ Yahoo_Award/ > rssarticleshow/ 2461754.cms > <http://timesofindia.indiatimes.com/Happydent_ad_wins_the_Yahoo_Award/rssartic > leshow/2461754.cms> > > > On 10/18/07, aishril <[EMAIL PROTECTED] com <mailto:[EMAIL PROTECTED]> > > wrote: >> Ad for a chewing gum >> >> show a boy in traditional outfit, may be from the mughal, rajput era, >> cycling, running to a castle. >> all lamps (cars, roads, chandeliers etc is made of human) >> >> he is actually a lamp too. his teeth is the light when the king having >> dinner. >> >> Happy Dent - "City Light" >> >> http://www.youtube <http://www.youtube/> .com/watch?v= e-5JA7Z8KLI >> >> >> One of my friend send me this. the music ic catchy, the idea great and the >> visual is good. >> >> does anyone know the MD?Is it ARR coz there are parts that sound sooo rahman. >> >> > > > > > > > Messages in this topic > <http://groups.yahoo.com/group/arrahmanfans/message/84250;_ylc=X3oDMTM2NWxoanE > xBF9TAzk3MzU5NzE0BGdycElkAzEyNDcwOTIEZ3Jwc3BJZAMxNzA1MzMxODc0BG1zZ0lkAzg0MjU0B > HNlYwNmdHIEc2xrA3Z0cGMEc3RpbWUDMTE5MjcwMTczMwR0cGNJZAM4NDI1MA--> (0) Reply > (via web post) > <http://groups.yahoo.com/group/arrahmanfans/post;_ylc=X3oDMTJxZTBzc2dtBF9TAzk3 > MzU5NzE0BGdycElkAzEyNDcwOTIEZ3Jwc3BJZAMxNzA1MzMxODc0BG1zZ0lkAzg0MjU0BHNlYwNmdH > IEc2xrA3JwbHkEc3RpbWUDMTE5MjcwMTczMw--?act=reply&messageNum=84254> | Start > a new topic > <http://groups.yahoo.com/group/arrahmanfans/post;_ylc=X3oDMTJlMzZzYjR1BF9TAzk3 > MzU5NzE0BGdycElkAzEyNDcwOTIEZ3Jwc3BJZAMxNzA1MzMxODc0BHNlYwNmdHIEc2xrA250cGMEc3 > RpbWUDMTE5MjcwMTczMw--> > > Messages > <http://groups.yahoo.com/group/arrahmanfans/messages;_ylc=X3oDMTJlNHBqNGppBF9T > Azk3MzU5NzE0BGdycElkAzEyNDcwOTIEZ3Jwc3BJZAMxNzA1MzMxODc0BHNlYwNmdHIEc2xrA21zZ3 > MEc3RpbWUDMTE5MjcwMTczMw--> | Files > <http://groups.yahoo.com/group/arrahmanfans/files;_ylc=X3oDMTJmZDBlaW0wBF9TAzk > 3MzU5NzE0BGdycElkAzEyNDcwOTIEZ3Jwc3BJZAMxNzA1MzMxODc0BHNlYwNmdHIEc2xrA2ZpbGVzB > HN0aW1lAzExOTI3MDE3MzM-> | Photos > <http://groups.yahoo.com/group/arrahmanfans/photos;_ylc=X3oDMTJlZGt0NXQwBF9TAz > k3MzU5NzE0BGdycElkAzEyNDcwOTIEZ3Jwc3BJZAMxNzA1MzMxODc0BHNlYwNmdHIEc2xrA3Bob3QE > c3RpbWUDMTE5MjcwMTczMw--> | Database > <http://groups.yahoo.com/group/arrahmanfans/database;_ylc=X3oDMTJjcWZhNGNsBF9T > Azk3MzU5NzE0BGdycElkAzEyNDcwOTIEZ3Jwc3BJZAMxNzA1MzMxODc0BHNlYwNmdHIEc2xrA2RiBH > N0aW1lAzExOTI3MDE3MzM-> | Polls > <http://groups.yahoo.com/group/arrahmanfans/polls;_ylc=X3oDMTJmZ2NvcDIzBF9TAzk > 3MzU5NzE0BGdycElkAzEyNDcwOTIEZ3Jwc3BJZAMxNzA1MzMxODc0BHNlYwNmdHIEc2xrA3BvbGxzB > HN0aW1lAzExOTI3MDE3MzM-> > > Are you searching for a reason, to be kind? > <b> > Explore, Experience, Enjoy A.R.Rahman - The Man, The Music, The Magic. > Only at arrahmanfans.com - The definitive A.R.Rahman e-community. > > Homepage: http://www.arrahmanfans.com > Admin: [EMAIL PROTECTED] > To Subscribe: [EMAIL PROTECTED] > To Unsubscribe: [EMAIL PROTECTED] > > > <http://groups.yahoo.com/;_ylc=X3oDMTJkOXFwYjM5BF9TAzk3NDc2NTkwBGdycElkAzEyNDc > wOTIEZ3Jwc3BJZAMxNzA1MzMxODc0BHNlYwNmdHIEc2xrA2dmcARzdGltZQMxMTkyNzAxNzM0> > Change settings via the Web > <http://groups.yahoo.com/group/arrahmanfans/join;_ylc=X3oDMTJmdGRxY2xjBF9TAzk3 > NDc2NTkwBGdycElkAzEyNDcwOTIEZ3Jwc3BJZAMxNzA1MzMxODc0BHNlYwNmdHIEc2xrA3N0bmdzBH > N0aW1lAzExOTI3MDE3MzQ-> (Yahoo! 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