http://www.indiaprwire.com/pressrelease/radio/200801166725.htm
BIG 92.7 FM, Chennai to celebrate every "Tamilian's Pride" everyday, in every way This offering from the Station has been made after much research, study and understanding of the requirements of the people of Chennai. The Station will live its brand-line 'Kekkalam Pesalam Life Kondadalam', thus positively impacting listener's lives, through integration of the new concept into all its offerings. The main crux is that BIG 92.7 FM, Chennai's favourite Radio Station will now celebrate being a Tamilian - everyday, in every way! - Email<http://www.indiaprwire.com/email/?type=pressrelease&id=200801166725> - Print<http://www.indiaprwire.com/print/?type=pressrelease&id=200801166725> - Download PDF<http://www.indiaprwire.com/pdf/pressrelease/200801166725.pdf> - Add to Google<http://fusion.google.com/add?feedurl=http://feeds.feedburner.com/indiaprwire> - RSS <http://feeds.feedburner.com/indiaprwire> Chennai, Tamilnadu, IND, 2008-01-16 19:50:00 (IndiaPRwire.com) Downloads - 3.jpg <http://www.indiaprwire.com/downloads/200801166725-1.jpg> This Pongal *BIG 92.7 FM, Chennai, *will reverberate sounds that will make for every Tamilian's Pride (*'Tamizhanin Perumai')* across all its on air and on ground offerings. This offering from the Station has been made after much research, study and understanding of the requirements of the people of Chennai. The Station will live its brand-line '*Kekkalam Pesalam Life Kondadalam', *thus positively impacting listener's lives,* *through integration of the new concept into all its offerings. The main crux is that BIG 92.7 FM, Chennai's favourite Radio Station will now celebrate being a Tamilian - everyday, in every way! *Tamizhanin Perumai* will be the foundation on which all the offerings from the radio station will be pegged. Everyday will see a celebrity being featured on air, where his/her traits and achievements will be discussed by fellow colleagues, family, friends and fans in general. Interactivity will see a further surge with listener's opinions being given further importance and the Station basically providing itself as a platform to listen to the listener! Tamilians featured on BIG 92.7 FM will be from across various fields e.g. Kollywood, politics, sports etc. and will be felicitated for their exemplary achievements and contribution to society. The new format kick-started on January 15, 2008 with Honorable Chief Minister of TamilNadu, Thiru. Kalaingar M. Karunanidhi, being the first celebrity to be felicitated on the Station. He will be followed by well known personalities, some of whom would include Actor Mr. Sathyaraj, Parthiban, Percussionist Sivamani, Businessman Vasanth Kumar and Ace Music Director A.R Rehman… just to name a few. All this and much more is sure to offer Chennai-ites a wholesome entertainment mix! -- regards, Vithur A.R.RAHMAN - THE ABODE OF DIVINE MUSIC
