*Youngistan on a song *

SANGEETHA DEVI DUNDOO

  The voices are new and so is the outlook of composers, creating lilting
Bollywood treats.



*Noteworthy Naresh Iyer *

Here's a test: Listen to 20 recent hits on your iPod and try to guess the
singer. We bet you wouldn't be able to get all the answers right. Young,
fresh voices have taken over, signalling the death of monopoly. You'd know
Alka Yagnik, Udit Narayan, Sonu Nigam, Shaan, Shreya Ghosal and Sunidhi
Chauhan. How about Rashid Ali, Runa Rizvi or Benny Dayal? Despite not
knowing Rashid Ali too well, you'd be humming *Kabhi Kabhi Aditi*… Get the
picture?

"Films are becoming more urban, cool and younger, underlining the importance
of fresh voices. A new voice brings in freshness to the film and the songs.
If you have a new actor, getting a young singer to do the playback would be
a good combo," says composer Salim of the Salim-Sulaimaan duo. Salim himself
has introduced Shruti Pathak for Madhur Bhandarkar's *Fashion*. "There's a
constant search in the industry to bring in new, talented voices. A decade
ago, composers were not open to experimenting with different voices with the
exception of A.R. Rahman. Composers today realise that people want variety,"
he says.
Trendsetter



*Shreya Ghosal *

 Rahman, as music lovers are aware, has been and is a pro at identifying
young singers. He arrived with *Chotti Si Aasha *(*Roja*), which was backed
by music that was new to the era and the singer, Minmini. In the same film,
he rediscovered Hariharan, once rejected by a renowned Tamil composer duo
and Hariharan has been delivering hits in regional films till date.

A few of Rahman's finds have been accepted by critics as well. Naresh Iyer,
who made *Masti ki Paathshala *and *Roobaroo *anthems in 2006, won the
National Award for best playback singer for *Roobaroo (Rang De
Basanti). *Likewise,
singer Javed Ali, who started singing in mainstream films in 2000, was at
his best crooning *Jashn-e-Bahara *(*Jodhaa Akbar*).

Shankar Mahadevan credits Rahman for initiating the change and adds,
"Because people are listening to different tunes today, there's scope for
experimentation. Singers like Sonu Nigam and Shaan are malleable to the
requirements of the song. But you need different voices for different
genres; when the Sufi wave set in, you needed singers like Kailash Kher,
Shafaqat Ali and Rashed Ali Khan."

The influx of the new has raised the bar for existing singers. Sonu Nigam,
Shaan, Kay Kay, Kunal Ganjawala and Shreya Ghosal continue to be in demand.



*A still from 'Jaane Tu...'. *

 Shaan, though, feels that no singer has re-written the rules for singing in
the last four years. "When Hrithik Roshan entered films, he set new
standards for acting. No one has done something similar in film music," he
says. "It's good that there's variety; heroes are getting younger and so are
the singers. In the process, a few undeserving, amateurish singers are also
getting a chance. As an anchor of television shows, I think if it's a waste
of time to insist that youngsters should get their *sur* and *taal* right.
Because, you can give a hit despite not being pitch perfect," he adds.

Salim disagrees and sums up, "If a singer doesn't get his rhythm right, he
or she will be replaced after a couple of songs. You cannot succeed diluting
the basics," he says.

*Hit parade *

*Kabhi Kabhi Aditi *— Rashid Ali

*Pappu Can't Dance* — Benny Dayal, Naresh Iyer, Satish Chakravarthy, Aslam,
Blaaze, Tanvi, Bhargavi

*Nazrein Milana *— Benny Dayal, Satish Chakravarthy, Sayonara, Darshana,
Svetha, Bhargavi, Anupama

*Jashn-e-Bahara *— Javed Ali

*Pehli Nazar Mein *— Atif Aslam

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