Music is part and parcel of any Indian film. An Indian film without any
songs is the exception rather than the norm. Songs form another form of
narrating the story, one that is interwoven into the film's storyline;
situations (e.g. dream sequences and item numbers) are often created to
include songs. It is not possible to split a film's screenplay from its
tuneful accompaniment. Of course, a film's songs can be enjoyed separately,
but the mood of the song is significant and it transports us to the poignant
or happy situations like those portrayed on the screen. Does a film's music
attribute to a film's box-office performance? If the songs of a film are big
hits among listeners, can such recognition account for the film's success?
Well, yes and no.

NewGen music director A.R. Rahman is one who gave cinema music a new face.
Technology is a big tool for this young composer (who is now 40 plus).
Despite the fact that his music takes time to grow on people, currently
Rahman is undoubtedly the sensational music director. Starting from *Roja,
Bombay, Sivaji, Elizabeth* - *The Golden Age, Bombay Dreams *to* Om Shanthi
Om*, this Mozart of Madras has gone places. So many upcoming music directors
today follow his footsteps, his techniques.

However, in addition to aesthetic satisfaction, there is also a commercial
side to the art. Hit music is very important for a mainstream film. The
successful audio gives a good opening hype for the film. Every composer, big
or small, works hard to compose a good tune. The music that goes out of a
composer's studio is always precious to him and is the result of team
effort. The compositions go through a set of first-tier listeners comprising
the producer, director and the rest of the crew and the impact of the song
is almost decided there. How much does a music director's contribute for a
film's success?

Though the composer is expected to go along with the director's vision, at
times he also makes some valuable suggestions. There are places in a movie
where a song won't work and there are places especially reserved for
soothing numbers. As mentioned earlier, situations like dream sequences and
item numbers are often created to include songs. At times, music directors
take the liberty to make suggestions and these suggestions work out for the
movie's success.

Ultimately, music connects audiences to a film and good music never goes
unrecognized. Today's audiences have great expectations which keep changing
constantly. There is no concrete way to figure them out. That is the reason
some songs some of us love do not rise in the popularity charts while other
tunes we consider tasteless noisy jingles drive us crazy when they rise in
popularity charts and become popular ringtones.

True talent is the only way through listeners' hearts. A composer's work
gets recognized only if the tunes are good, original and enjoyable. Good
music necessarily facilitates the success of the film. And Indian audiences
will continue to enjoy song-and-dance routines, sad songs, happy songs,
comic songs and of course item songs!
http://tamil.galatta.com/entertainment/livewire/id/Are_musicals_still_popular_19283.html

-- 
regards,
Vithur

ARR in my Heart;
His Music in my Blood;

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