A line from the article

"after Roja (1992), every year can just as easily be called the ‘year 
of A R Rahman’. Heck, if the 2000s were to belong to a musician, it 
would be called the decade of Rahman. "

what a pleasure to read it. No sweater words have ever been written.

:-)

--
Rawat

On 1/1/2010 9:08 AM India Time, _$ Pavan Kumar $_ wrote:

> 
> 
> http://www.hindustantimes.com/From-Melody-to-Dev-D/H1-Article1-492354.aspx
> 
> Conventional ‘melodies’ were replaced by experimental music, as 
> Bollywood became ‘cool’.
> 
> *2000 The end of ‘melody’
> *Nadeem-Shravan had cracked it. The ’90s had belonged to the composer 
> duo, who churned out chartbuster tunes, one album after another. After a 
> brief hiatus, the duo had come back to Bollywood in 2000 with Dhadkan. 
> Almost instantly, the music created new records.
> 
> But with /Taal/ in the last year, A R Rahman had proved that 
> conventional Bollywood melodies were giving way to a new sound – where 
> experimentation would lead the way. The dawn of music directors like 
> Vishal-Shekhar and Shankar-Ehsaan-Loy on the scene, who gave equal 
> importance to music production, as they did to composition, all 
> signified a complete overhaul of ‘conventional’ Bollywood music.
> 
> *2001 The Bhatt film formula
> *The signs were there, right from the time of /Kasoor/.  A high-pitched 
> romantic number with a catchy hook (‘Kitni bechain ho ke’), a male sad 
> song with deep vocals (‘Mohabbat ho na jaaye’), and a female sad song 
> about unrequited love (‘Zindagi man gaye ho tum’). Mahesh and Mukesh 
> Bhatt’s films had worked out a distinct music formula at the time 
> of /Kasoor,/ that they’d replicate every year, in every movie, even if 
> the composer and singers changed. So, in the years that followed, Anu 
> Malik gave a similar sound in /Murder/, Pritam in /Gangster/, right up 
> to Toshi-Sharib in /Jashn/. You could identify a Bhatt-film song from a 
> mile away, but that’s not a bad thing.
> 
> *2002 Kaanta laga
> *If the Bollywood music industry was ever in peril, it was in 2002, when 
> remixes threatened to replace the ‘mukhadas’ and ‘antaras’ with 
> different variations of the phrase ‘Let’s party’, and some turntable 
> effects thrown in for good measure. Shefali Zariwala became the face ... 
> or.. err.. butt of the remix revolution, when she starred in the music 
> video of /Kaanta laga/, thong firmly in place. Pristine Hindi songs 
> like /Chadhti jawani /acquired a new meaning, the moral police had a 
> field day, and DJs minted money with Non-stop remix albums. And we found 
> out that even Bappi Lahiri can be plagiarised, when he sued R ‘n’ B 
> singer, Truth Hurts for remixing his song /Kaliyon ka chaman /in his 
> single, /Addictive/!
> 
> *2003 The Return of R D* 
> It had to happen. After RD Burman passed away in 1994, his mad 
> orchestrations, wacky experiments, and penchant for using unusual 
> musical instruments to create songs that broke out of the typical 
> rhythm-based Bollywood routine, could never be recreated by any other 
> composer. A lot of remixes came and went, but the Panchamda sound had 
> been lost forever. Until /Jhankaar Beats /and /Dil Vil Pyaar 
> Vyaar /came. Vishal-Shekhar’s break out album, /Jhankaar Beats /was an 
> ode to the legacy of Panchamda, and was rooted in his sound. And /Dil 
> Vil Pyaar Vyaar /went the whole mile, recreating 14 of Burman’s best 
> songs, in the voice of the present generation. The Pancham flavour was back!
> 
> *2004 Zip, zoom, dhoom* 
> Move your body, shake your ass’, did you say? That was the domain of the 
> ‘foreign’ singers, that we caught glimpses of, on late night shows on 
> MTV. Music videos, did you say? Only the Indipop world of Sunita Rao and 
> Baba Sehgal had that. Car music, did you say? Well, unless you 
> call /Kanta laga /car music... In 2004, Pritam changed all that 
> with /Dhoom machale/. With Thai singer Tata Young at its helm, the song 
> was singularly responsible for the zipping ‘Hinglish’ songs we hear on 
> every track now, the trend of music videos, and the much-abused phrase, 
> ‘international collaboration’.
> 
> *2005 Kajra re
> *There’s something about /Kajre re /(/Bunty Aur Babli/). Maybe it is the 
> sight of a droolsome Aishwarya Rai performing trademark Bollywood 
> ‘thumkas’, in a ravishing, sexy avatar, that men had so-far only dreamed 
> about. Maybe it is the father-son duo dancing with abandon. Or maybe it 
> is the reinvention of the qawwali by Shankar-Ehsaan-Loy and Gulzar, that 
> helped the song pip /Omkara/’s /Beedi/ (2006) as the item number of the 
> decade. We think it’s Aishwarya!
> 
> *2006 The phenomenon called Himesh
> *He came, he sang, he conquered. In 2005, Himesh Reshammiya was 
> unwittingly encouraged to sing title song for his/Aashiq Banaya Aapne/. 
> The song, which had a ‘sufi flavour’, became a rage across India. And an 
> idea was born – that took shape in the form of a 23-song debut private 
> album, /Aap Ka Suroor/, by Reshammiya, who exploited his nose to sing, 
> swallowed his tears for beautiful models, who ditched him in music 
> videos, and wore a cap to hide his bald patch. The sale of caps reached 
> an unprecedented high, Reshammiya was signed on for a big-budget movie 
> that would explain ‘why he doesn’t smile in music videos’ and ‘nasal 
> singing’ found a synonym. And a phenomenon was born.
> 
> *2007 Chak De India
> *Last decade, India never really had a sports movie that set our pulses 
> racing and made us bite our nails in excitement./Lagaan/, in 2003, 
> changed that. But though /Lagaan/ became the toast of our nation, we 
> still didn’t have a sports song, which would inspire patriotism in us 
> and motivate us to kick some ass. And then came, /Chak De India!. /The 
> movie moved us and inspired us in all kinds of ways. It didn’t do much 
> for Hockey, but no one complained since, coinciding with the year T20 
> became huge, the song became the national chant for supporters of the 
> Indian cricket team at matches. India had found a sports anthem.
> 
> *2008 Jai ho Rahman* 
> In retrospect, after /Roja/ (1992), every year can just as easily be 
> called the ‘year of A R Rahman’. Heck, if the 2000s were to belong to a 
> musician, it would be called the /decade of Rahman/. Yet, 2008 was 
> special because, for the first time, Rahman churned out as many as five 
> Bollywood soundtracks, with each one hitting the right notes. 
> From /Jodhaa Akbar/and /Jaane Tu... Ya Jaane Na/, 
> to /Ada/, /Yuvraaj/ and /Ghajini/, Rahman covered just about every genre 
> from historical to contemporary romance, to /masala Bollywood/, 
> showcasing his versatility and mind-boggling range. Then, just before 
> the year ended, there was /Slumdog Millionaire./ And world music will 
> never be the same again.
> 
> *2009 Dev D*  
> If there was one song that could have been singularly responsible for 
> driving audiences to the theatre to watch a movie in 2009, it would 
> easily be ‘Emosanal attyachar’ from /Dev D/. Amit Trivedi’s radical 
> 18-song soundtrack that turned every Bollywood stereotype on its head, 
> with a fresh, edgy sound, could well be Bollywood’s first rock opera. 
> Aided by Amitabh Bhattacharya’s wacky lyrics, that incorporated a bi**h 
> somewhere, and a wh**e elsewhere, Trivedi’s music signified the dawn of 
> a new era in contemporary Bollywood music – that’s driven by sweeping 
> orchestrations and extraordinary experimentation. And after the 
> exquisite /Iktara/ in /Wake Up Sid/, you know that Trivedi’s just 
> getting started.
> 
> 
> 
> 
> 

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