Title: CRM Audit
Robin,
 
Perhaps the following documents may help regarding best practices in CRM:
 
http://www.netsessions.net/euniversity/download/best_whitepaper.pdf
 
Flushing out the hidden cost of CRM http://www.crmbuyer.com/perl/story/17614.html
 
If you are developing an audit program for CRM consider sharing it with AuditNet for the benefit of the audit community.
 
Thanks,
 
Jim
-----Original Message-----
From: Robin Mathews [mailto:[EMAIL PROTECTED]]
Sent: Wednesday, February 05, 2003 7:55 AM
To: [EMAIL PROTECTED]; [EMAIL PROTECTED]
Subject: CRM Audit


I am auditing the customer relationship management department of our hospitality group. The software being used by them has been designed in-house by our data warehouse manager who has integrated the property management system & the point of sales data into the CRM program. 

Please advice from an:

       IS point of view, what would be the risks associated with running an in-house CRM program, requirements needed and main areas to audit in the program.

       Operation point of view, what risks would be involved in a CRM package and specific auditing checkpoints.

Kind regards,

Robin Mathews

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