I think marketing guys may not get it either way. ;-)  [Joking, I hope]
Companies usu. have some good developers and it is better to win developers
heart and mind and hope that they can convince their colleagues.

>From my past experience here is what I think could help convince marketing,
management etc
- A stable, well defined release. It may not need to be the most beautiful
or final thing, but something good enough. It would be like say Avalon x.y
version, without alpha or beta attached.
- Management Interfaces. Telnet based remote interfaces may not be
sufficient.
- Class/Module reloading.
Less important but helpful to put up.
- A comparison with J2EE. Most Marketing guys begin with J2EE. Some story,
white paper would provide a good perspective.
- Case studies and some guidelines in migrating to Avalon could be useful.

Harmeet
----- Original Message -----
From: "Peter Donald" <[EMAIL PROTECTED]>
To: <[EMAIL PROTECTED]>
Sent: Monday, March 19, 2001 6:46 PM
Subject: Marketing hoohaa?


> Hi,
>
> About a month ago someone asked for Avalon/Phoenix web page to have more
> marketing hoohaa nonsesne on it ... err I mean manager focused desriptions
> ;) I aren't very good at that sort of thing. My first swing brought out
> something like
>
> * Prebuilt components combined with established design
> patterns will help reduce your development cycle time
> and cost. This in turn decreases time to market.
>
> * Avalon supplies the infrastructure, you focus on
> competitive differentiation in the market place.
>
> * Being both Free Software and Opensource, Avalon is
> accessible to your developers and they can adapt it
> to suit your own needs. No more vendor lock-in or control.
> etc.
>
> So:
> (a) is this any good ?
> (b) if it is good do we want marketing hoohaa on Avalon web-pages??
>
> Cheers,
>
> Pete
>
> *-----------------------------------------------------*
> | "Faced with the choice between changing one's mind, |
> | and proving that there is no need to do so - almost |
> | everyone gets busy on the proof."                   |
> |              - John Kenneth Galbraith               |
> *-----------------------------------------------------*
>
>
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