mashup* Event - TV 2.0
Trust you are well. Please find below details of the next mashup* Event on the 18th July - kindly sponsored by BT. A mashup of TV, Web and Mobile is transforming the broadcast content world which has gone largely unchanged for its entire consumer life. For more than 60 years the TV has entertained, informed and captivated but as the traditional model disappears, content promises to become completely personalized, interactive and enjoyed on-demand. A quick search for "TV" will give you a wide range of opinion on what TV2.0 could be, the imaginary services, the level of choice, new shared social experiences, the endless possibilities for new services and technology choices. TV2.0 mashup* event will provide speakers who can provide expert observations and debate about what TV2.0 is and how it will be delivered? The debate will address:- 1. Who will generate the most content for a fragmented world? Professional or Amatures 2. Which line of site screen will be the most valuable? 3. What does 'no constraints' really mean and how can it be delivered 4. What will happen to content made for an audience? 5. Will there still be a shared social experience. "What did you think of the Eastenders story line last night" 6. Which platform will be the most important web, mobile, broadcast or new? 7. Sky, BT, BBC, ITV, Joost, Google, NBC, Disney, The Times - who will win and who will loose? The event will start at 18.00, following the usual format of speakers and an hour long panel debate followed by drinks and nibbles. Register and more information are here www.mashupevent.com <http://www.mashupevent.com> . As usual we've high levels of registration already following the last mashup* Event - themed "On Location" last week. If you'd like to assure your place please register ASAP. I look forward to seeing you there. Best regards Tony Fish mashup Event LLP Please access the attached hyperlink for an important electronic communications disclaimer: http://www.lse.ac.uk/collections/secretariat/legal/disclaimer.htm - Sent via the backstage.bbc.co.uk discussion group. To unsubscribe, please visit http://backstage.bbc.co.uk/archives/2005/01/mailing_list.html. Unofficial list archive: http://www.mail-archive.com/[email protected]/

