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From: [EMAIL PROTECTED]
[mailto:[EMAIL PROTECTED] On Behalf Of Brian Butterworth
2008/10/17 Phil Lewis <[EMAIL PROTECTED]>
Dawkins knows why UKTV uses SSSL encryption on it's satellite
services, free to air channels get all the viewers!
But not necessarily the money. There's a statistic I saw in the book
Sky High - it's a couple of years old now so very out of date, but at
that point (~1998) Sky One's revenue was derived 85% from subscription.
The rest was a mixture of sponsorship and advertising. A popular
channel on subscription can raise a reasonable amount of money that way.
Even for smaller channels, there are "benefits" to being encrypted, such
as reduced EPG listing fees.