I agree Stephen - enabling creative people who were not that technical
to build really intricate animations and applications was a key reason
for Flash being successful. Even if the way they built things would give
most developers a hissy fit.

Most designers use Adobe tools (e.g. Photoshop, Illustrator, etc) so the
workflow tends to push you towards Flash.

Cheers,
                                           
John O'Donovan
Chief Technical Architect

BBC Future Media & Technology (Journalism)
BC3 C1, Broadcast Centre, 201 Wood Lane, London

http://news.bbc.co.uk/
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-----Original Message-----
From: [email protected]
[mailto:[email protected]] On Behalf Of Stephen Jolly
Sent: 06 October 2009 12:14
To: [email protected]
Subject: Re: [backstage] BBC NEWS | Technology | Flash moves on to smart
phones

On 6 Oct 2009, at 11:34, Brian Butterworth wrote:

> There was always the luck for Macromedia (now Adobe) that when they 
> launched Flash there was no competitor.  Even Microsoft used Flash 2 
> on the old Microsoft Network.
>
> When I first heard that Macromedia were going to add a video player to

> the Flash plugin I though that it might catch on!  It's been good for 
> Flash - all those adverts don't get blocked because people like 
> YouTube.
>
> It does seem like a VERY long time since I started using HTML that we 
> still have no audio visual and vector standards to use.

Thinking about it from a different angle, I've always thought that a big
reason for the success of Flash was Adobe's reputation for providing
great tools for designers.  (As opposed to developers, who probably all
hated it until the roll-out of Flex and ActionScript
3...)  I suspect that even if HTML 5 completely eats Flash's lunch in
technical terms, there will still be a substantial Flash community
unless and until HTML 5 (+CSS+JS+SVG) authoring tools as good as the
Flash authoring tools become available.

S

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