How about those proactive folks who already have v.11 and who want to upgrade 
to v.12 ASAP (or sooner)?

> On Sep 15, 2017, at 12:13 PM, Rich Siegel <[email protected]> wrote:
> 
> Good afternoon,
> 
> For those readers of the BBEdit-talk list who aren’t sure about our upgrade 
> and pricing policy surrounding major upgrades I thought I’d outline it here 
> for you.  It's been a long time since we've introduced a major version 
> upgrade, so we thought it might be useful.
> 
> The short version is: We offer a free upgrade to anyone who purchases BBEdit 
> relatively near to the date when we release a major version.
> 
> As such, if you buy a BBEdit 11 license now (whether new or as an upgrade 
> from an older version), you will receive a free upgrade to BBEdit 12.0 when 
> it ships. We’ll email you the updated license code, automatically, so please 
> make sure that you provide a valid address when you order.
> 
> Today, the upgrade price from BBEdit 10 to BBEdit 11 is US$29.99. This will 
> get you the free upgrade to BBEdit 12.0.
> 
> Once BBEdit 12.0 ships, the price of upgrading from BBEdit 10.x (*including* 
> Mac App Store purchases), to the current version will go up to US$39.99.
> 
> So, if you’ve been waiting to upgrade from version 10 to version 11, now 
> would be a particularly good time to do it, because you’ll get BBEdit 12.0 as 
> a free upgrade when it ships, and end up $10 ahead.
> 
> Information on how to upgrade is here: 
> <https://www.barebones.com/store/bbedit_upgrades.html>.
> 
> We haven’t decided the precise cutoff date for free upgrades from v11 to v12, 
> and our longstanding tradition is to commit to the date when we announce the 
> upgrade is shipping.
> 
> That said, the date has traditionally not been less than three months and has 
> always been generally considered fair, to the point of generous.
> 
> To you, the practical implication is that, whether an upgrade or a new 
> license, if you haven’t already purchased BBEdit 11, you can do so today, 
> knowing that you will get the BBEdit 12.0 upgrade for free.
> 
> I hope that clears up -- or provides a reminder about -- the upgrade and 
> pricing policy surrounding the upcoming BBEdit 12.
> 
> R.
> 
> -- 
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